Kevin Korpi

Kevin Korpi

Independent Product Designer & Strategist

20 yrs experience · Bend, OR · 10-20 hrs/week

About

I've spent well over two decades obsessing about product design, working with teams at GoPro, Moment, Contour Cameras, Microsoft, Amazon, and Google, plus dozens of startups and agencies across Japan and the US. My sweet spots? Hardware/software integration, AI interfaces, consumer tech, B2B apps, and health & fitness products. I've tackled everything from 0-1 products to refining experiences used by millions. What gets me excited is teaming up with forward-thinking folks to build stuff that matters. To me, design isn't some mysterious art—it's about solid collaboration and getting things done. Whether you're sketching ideas on napkins or innovating at enterprise scale, I bring a practical, hands-on approach. Having worked from Tokyo to SF to Seattle to the mountains near Bend, OR, I'm comfortable jumping into any team setup.

Skills

DesignDesign StrategyDesign SystemsFigmaMotion DesignProduct DesignProduct ManagementProduct StrategyProtoPiePrototypingUI/UX DesignUX Strategy

Experience

  • Independent Product Designer & Strategist · Hold Fast Studio04-01-2018

    I've helped with end-to-end product design and strategy for clients ranging from two people with a rough idea to seed and series-A startups to Fortune 100 corporations across native mobile apps, consumer and B2B responsive web applications, as well as integrated hardware/software product experiences.

  • User Experience Designer · Google Pixel Watch / Fitbit2023 – 2024

    Led strategic design initiatives for next-generation Pixel Watch and Fitbit experiences, focusing on AI-powered personalization and contextual computing. Designed and prototyped innovative features across health tracking, device customization, and navigation.

  • Principal Interaction Designer, Cameras & Hardware · GoPro2022 – 2023

    As a Principal Interaction Designer, likely contributed to the design and user experience of camera and hardware products.

  • Design Lead · Google Fonts2020 – 2021

    Led comprehensive redesign of Google Fonts platform, modernizing the information architecture and developer experience through close collaboration with user research team. Implemented data-driven design system improving key performance metrics and establishing new standards for web font delivery.

  • Design Director & Product Owner - Camera · Moment01-01-2017 – 01-01-2019

    As a Design Director & Product Owner, likely led design initiatives and managed product development for camera-related products.

  • Designer - Natural Language and A.I. · Microsoft Research01-01-2015 – 01-01-2017

    As a Designer in Natural Language and A.I., likely worked on designing user experiences and interfaces for AI and natural language processing projects.

  • Staff Designer, Android · Google2013 – 2015

    Led design for core Android platform features including phone dialer and contacts. Coordinated workshops and design sprints for future product initiatives. Helped build Seattle design studio while maintaining alignment with broader Android design principles.

  • VP, Product Design · Contour Cameras2010 – 2013

    Contour made wearable action cameras and mobile apps with GPS and mapping for action sports. Developed and delivered brand framework and product roadmaps across entire product line. Managed design and research processes across hardware, software, growth/e-commerce, marketing, and retail experiences. Led cross-functional teams spanning industrial design through digital experiences.

  • Principal Designer - Kindle Fire · Amazon Kindle2010 – 2011

    Lead designer on the initial Amazon Fire Tablet from ideation through development. Conducted weekly executive reviews with Jeff Bezos and leadership team, translating strategic vision into concrete user experiences.

  • Senior Designer · Google2006 – 2010

    Led information architecture and interaction design for the largest AdWords redesign undertaken at Google to date. Played lead and IC roles across analytics and experimentation products including Google Analytics, Website Optimizer, Ad Planner, and Webmaster Tools.

  • Product Design Manager · Microsoft2002 – 2006

    Led cross-functional team implementing global design system and taxonomy for Microsoft.com across 37 countries and multiple languages. Provided design direction for community web products including forums, chat, community search features, and content syndication.

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