Krissy Arocho

Krissy Arocho

Brand & Marketing Consultant | Growing small beauty & fashion brands | former DedCool & Lisa Says Gah

8 yrs experience · New York, NY · 20-30 hrs/week

About

Hi! I’m Krissy, a strategic marketing consultant with 8+ years of experience within the DTC beauty & fashion industry. I’m obsessed with creating process and building the foundation for expansive brand growth through: strategic marketing planning, campaign development & execution, and refining digital ecosystems.

Skills

Content StrategyCross-functional collaborationDigital MarketingMarketing StrategyMessaging StrategySocial Ad Campaigns

Experience

  • Ambassador · On2025-02-01 –
  • Brand & Marketing Consultant · Freelance2022-01-01 –

    Clients: Lisa Says Gah, DedCool, Salt & Stone, Le Puzz & more

  • Account Executive · phidel2021-01-01 – 2022-01-01

    Clients: Boy Smells, Kin Euphorics, Milk Makeup & more

  • E-Commerce and Marketing Associate · Apiece Apart2019-03-01 – 2020-03-01
  • Operations and Marketing Associate · Koio2018-02-01 – 2019-02-01
  • Customer Experience and Inventory Management Associate · Koio2017-01-01 – 2018-02-01

Education

  • Fashion Institute of TechnologyBachelor’s Degree, Advertising and Marketing Communications major, Ethics and Sustainability minor
  • Lorenzo de' Medici IstitutoBachelor’s Degree, Advertising and Marketing

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