Lauren Morgan

About

With a robust educational background and extensive experience in marketing and real estate, this professional has carved a niche in the industry. Holding a Bachelor of Individualized Study in Integrated Marketing Communication from George Mason University and a Bachelor of Arts in Communication from James Madison University, they have honed their skills in strategic communication and marketing. Their career trajectory includes pivotal roles such as Marketing Specialist & Production Partner at Jennifer Mack Properties and Director of Marketing & Operations at Keller Williams Capital Properties. In these roles, they have excelled in developing marketing strategies, enhancing social media engagement, and orchestrating large-scale events. As a REALTOR® with Keller Williams Realty, they have demonstrated expertise in guiding clients through real estate transactions. Their commitment to innovation and community focus has significantly elevated their profile in the DC Metro Area.

Experience

• Marketing Specialist & Production Partner, REALTOR® · Jennifer Mack Properties04-01-2024

  As a Marketing Specialist & Production Partner and REALTOR® at Jennifer Mack Properties, responsibilities likely include developing marketing strategies, managing property listings, and assisting clients in buying and selling properties.

• Director of Marketing & Operations, Market Center Coordinator | Central Marketing · Keller Williams Capital Properties06-01-2022 – 04-01-2024

  Collaborated with the executive leadership team to identify significant industry concerns, align enterprise goals, and develop and implement comprehensive internal and external communication strategies. Increased social media engagement by 50% by implementing consistent content calendar and leveraging clients for organic growth and reach. Orchestrated seamless event execution for international conventions and enterprise events. Oversaw and optimized enterprise website alongside the web development team. Drove content creation, management, and analytics of all enterprise social media public pages and private groups. Supported business development efforts through strategic corporate communications and proprietary enterprise MarTech launches. Elevated KWCP's profile in the DC Metro Area as an inclusive and community-focused enterprise while seeking innovative opportunities via announcements, awards, recognitions, and more. Collaborated with the market center leadership team to identify agent training opportunities and managed the training calendar for the Fairfax location.

• REALTOR® · Keller Williams Realty, Inc.04-01-2021 – 04-01-2024

  As a REALTOR® at Keller Williams Realty, Inc., responsibilities likely include assisting clients in buying and selling properties, providing market analysis, and guiding clients through the real estate transaction process.

Education

• George Mason UniversityBachelor of Individualized Study, Integrated Marketing Communication
• Yale University
• James Madison UniversityBachelor of Arts - BA, Communication, General

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