Liz Austin

About

You've taken your product from 0 to 1. I'll take your product from 1 to 100. I'm a Product Manager and Strategist with expertise in web products (publishing, e-commerce, web marketing). For over 6 years, I’ve worked at digital agencies where I've help companies of all types and sizes discover and deliver their next big digital shifts. Some of clients include Qualcomm, T-Mobile, Zappos, the BBC, WHOOP, Adidas, and Ship&Play. Learn more about me at lizaustin.co

Experience

• Product Manager · Kettle08-01-2023

  ● 3rd hire in Product Management and Strategy, joined Code and Theory's sister company to build their new product team and practice. ● Lead product manager for $1.1M web product redesign (redesigned ground-up B2B & B2C web experience across customer acquisition, marketing, order placement). ● Go-to person on Product for critical issues across the organization (“chief firefighter”). ● Lead customer and user research, formation of strategy, metrics, iterative product development . ● Responsible for on-time delivery of product and coordination across design, engineering, and operations. ● Skills: user research, site analytics, project management, moderated interviews, design annotations, engineering roadmaps, e-commerce, B2B, B2C, mobile, web

• Product Strategist · Code and Theory06-01-2021 – 07-01-2023

  ● Promoted in <1 year. Led cross-disciplinary teams of 3-15 to define product strategy and deliver digital experiences for B2B and B2C customers, including Qualcomm, Zappos, The BBC, Adidas, and WHOOP. ● Contributed to revenue growth exceeding $2M by pitching and developing new strategies and product features. ● Recognized as a top performer for my level across the organization. ● Skills: B2B, B2C, web, mobile, CMS, stakeholder/user interviews, product audits

• Brand and Product Designer · Perennial07-01-2018 – 12-01-2020

  Researched and designed a low-fidelity mockup of Scout, the 2019 version of the data-viewing platform and primary product presented by Cloud Agronomics in pitches and investor meetings. Created a branding guide, including a logo redesign to consolidate the start-up's visual presence after completing their $6M seed funding round.

• Engineering Design Curriculum Developer · Brown University01-01-2020 – 10-01-2020

  Created curriculum and taught students how to approach project process and management using design methodologies as the Projects Teaching Assistant for ENGN 1860: Advanced Fluid Mechanics, an upper-level engineering course. Compiled the materials generated through the class, which focus on adapting engineering research labs for applied, real-world problem-solving, into an academic paper that is currently undergoing peer review.

Education

• Brown UniversityBachelor of Arts - BA, Engineering

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