Mallory Kessel

About

Experienced, professional content creator and social media specialist who is passionate about visual storytelling, branding, and creatively increasing social media engagement. I’ve assisted various brands in showcasing their products and services by creating unique and eye-catching content. I am a huge fan of sitcoms, açaí bowls, national parks, and taking pictures.

Experience

• Professional Photographer and Social Media Manager · Mallory Kessel Photography04-01-2018

  Created high-quality imagery such as portraiture, lifestyle, wedding, and commercial. Designed online advertisements for my target audience, updated all social media platforms consistently, wrote captivating blog posts, and maintained a clear and tidy website. Conducted post-production work including retouching, gallery delivery, quality control, and client management. Collaborated with vendors and other creatives on set and at events to ensure seamless execution and delivery of high- quality images that met and exceeded client expectations. Researched emerging trends in social media, fashion, art, and technology relevant to photography, social media algorithms, and business ownership. Published in People Magazine, US Weekly, E News, In Touch Magazine, MOB Magazine, The San Diego Voyager, CURIOUS Publishing, and Smith & Gale Magazine.

• E-Commerce Photographer and Social Media Assistant · Set & Stones01-01-2022 – 07-01-2022

  • Created captivating content and maintained an online presence tailored to the Set & Stones brand and client base. • Photographed products and flat lays for the Shopify website, email campaigns, and various social media platforms. • Researched emerging trends in social media, fashion, art, and media. • Used Adobe Creative Suite to cull large sets of images and create consistent, skillful, and natural edits to be delivered in a timely manner. • Collaborated with the Set & Stones team to organize and style lifestyle photo shoots with various models for marketing materials, social media posts, and line sheets for retailers.

• Content Creator · CrowdRiff03-01-2022

  • Curated user-generated content using the Localhood app for content discovery and amplifying organic engagement. • Produced content that resonated across multiple social media platforms and search engines. • Created social media video content for Visit California that attracted 15,000+ views on digital assets showcasing engaging and unique user-generated content. • Drove follower-ship up, creating dynamic content with target audiences on digital channels, such as TikTok and the Localhood app.

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