Marc LaPorte

About

Experienced Senior Copy Editor with a demonstrated history of working in the marketing and advertising industry. Skilled in Technical Writing, Publicity, Digital Marketing, Social Media, and Advertising. Strong media and communication professional with a Bachelor's focused in English Writing from Loyola University New Orleans.

Experience

• Production Assistant · Freelance1999-03-01 –

  PETERMAYER Advertising Production Assistant • Managed annual usage renewals for clients’ radio and TV spots, ensuring all rights were updated and payments processed. • Collaborated with vendors to maintain compliance and optimize media usage. • Oversaw image, sound, and art purchasing for the creative team, contributing to the development of innovative advertising campaigns. Independent Organizer & Performer • Organized, booked, and participated in numerous musical performances in New Orleans, showcasing mixed media, performance art, live painting, spoken word, and dance. • Featured performances at notable events, including: - John Zorn’s Full Force Festival, The Tonic, New York - Mohawk, Austin - Contemporary Art Center of New Orleans - 2005 Jazz & Heritage Festival Production Assistance Lombardi Trophy Second Line Parade, NFL Super Bowl Week 2025 • Assisted in organizing the Lombardi Trophy second line parade, involving collaboration with social aid and pleasure club members, the Rebirth Brass Band, and various Mardi Gras Indian tribes. Film Production Assistant Local Filmmaker Jason Affolder • Contributed to the production of several short films, supporting local storytelling through film.

• Copy Editor / Senior Proofreader / QA Specialist / Production Assistant / Voice Actor · Peter Mayer Advertising2003-01-01 – 2025-03-01

  • Conducted copy editing, proofreading, and quality assurance testing for various client projects, ensuring high standards of accuracy and clarity. • Produced content across multiple formats, including: - Web and print materials (magazines, tour guides, direct mail) - Radio and television ads for regional and national clients. • Assisted in editing social media posts, new business proposals, and RFPs, both online and in print. • Performed quality assurance by verifying that websites and animated display banners created by the creative team displayed correctly on all devices and platforms using Litmus testing and browser testing software. • Ensured adherence to vendor guidelines and specifications for all projects. • Edited mass emails through HubSpot for internal and client social media campaigns.

• Social Media Manager / Writer / Editor / Interviewer · Pilottownstories.wordpress.com2012-02-01 – 2025-02-01

  • Conducted in-depth interviews with former residents of Pilottown, Louisiana, collaborating with Plaquemines Parish Historian Rod Lincoln. • Managed website and social media presence, curating and sharing powerful oral histories and personal remembrances. • Provided rich historical insights on Pilottown's cultural evolution, showcasing its fascinating past.

• Editor · Natural Awakenings Magazine2016-11-01 – 2018-08-01

  Editing for clarity and consistent style.

• Copy Editor · The Porch Project: Porch Portraits of New Orleans2017-02-01 – 2018-03-01

  Proofread and Copy Edited this self-published photo book by Danielle Shubert. https://www.amazon.com/Porch-Project-Danielle-Shubert/dp/1389141454/ref=sr_1_2?ie=UTF8&qid=1521944196&sr=8-2&keywords=danielle+shubert

• QA Specialist · The Moran Group2016-12-01 – 2018-02-01

  Web maintenance for various clients' websites, blogs and social media pages. Worked on the front and back ends. They are a Google Premier partner, and I also assisted the SEM team with ad campaigns built in AdWords and Bing.

• Freelance Copywriter · Search Influence2016-09-01 – 2017-01-01

  Researching and writing articles, press releases and blog posts.

• Writer · Freelance2016-02-01 – 2016-03-01

  • Conducted an interview with Al Copeland's former architect to gather information for a document that helped to secure funding for the renovation of a 19th century building into Mambo's Restaurant. • Composed a compelling document showcasing the historical significance and potential of the project. • Played a key role in securing funding for the renovation project, contributing to the successful transformation of the building into a renowned restaurant on Bourbon Street.

• Writer · Healing Tao Instructors Association of the Americas2015-09-01 – 2015-12-01

  Published an article entitled "Marrying the Heart and the Brain"on the organization's website www.healing-tao.org - The essay draws comparisons between martial arts disciplines and musical performance.

• ESL Teacher · Catholic Charities Archdiocese of New Orleans2015-01-01 – 2015-12-01

  Created lesson plans and taught English as a secondary language to approximately 10-15 students between the ages of 16 and 60. My students had moved to New Orleans from Haiti, Eastern Europe, and various places in South America and Asia. I have trained and received my certification in TESOL through Oxford Seminars.

Education

• Loyola University New OrleansBachelor's, English Writing
• Jesuit High School

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