Megan Scalf

About

Developing innovative and engaging digital content has been the driver of my career. As a Digital Content Producer, my role includes planning, executing, and analyzing data-driven content to resonate with targeted audiences across digital platforms. I’ve led end-to-end digital operations on Google Store subscriptions and product launches, partnered with editors on Vogue editorial content, and steered digital production for The Ellen DeGeneres Show, Jet, and freelance radio programming. I excel at metadata, taxonomy, SEO, and cross-functional collaboration to boost discovery and engagement. Based in Nashville, TN, open to new opportunities.

Experience

• Interactive Producer · Google10-01-2021 –

  Lead end-to-end digital operations on Google Store for subscriptions, services & product launches; manage assets, testing, QA and cross-functional partnerships with internal teams and agencies.

• Content Producer · Vogue09-01-2021 – 10-01-2023

  Executed editorial content in partnership with editors surrounding fashion month & tentpole events; created & edited metadata for fashion show reviews, photo galleries & Vogue’s Global Spa Guide to optimize discoverability.

• Senior Content Producer · The Ellen DeGeneres Show09-01-2019 – 07-01-2021

  Managed digital editorial production and programming for The Ellen DeGeneres Show & Ellen Digital Ventures; optimized metadata & taxonomy; tested and QA new site features; documented workflows.

• Digital Content Producer · Jet08-01-2017 – 09-01-2019

  Launched brand pages & seasonal campaigns; executed fashion, beauty & gift-guide content; analyzed data to drive engagement; managed production of assets & pages.

• Producer · Freelance Production07-01-2016 – 01-01-2018

  Produced digital & audio content for a radio morning show; coordinated with talent & production teams.

Education

• Ohio UniversityBachelor of Arts (B.A.), Visual Communications and Media Studies
• University of ChesterMasters of Arts, Entrepreneurial Leadership in Global Business

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