Nishant Shrimali

About

I help founders and agencies turn SEO + content into predictable lead and revenue channels. I’m a Growth-focused SEO Lead & Content Marketing Manager with 5+ years of experience building and scaling organic growth engines for service businesses and eCommerce brands. I’ve worked directly with founders, owned SEO end-to-end, and translated rankings into pipeline and revenue impact. Currently open to SEO Lead / Content Marketing Manager (Agency or Growth Team) roles. If you’re building organic growth seriously, happy to connect.

Experience

• Growth Marketing Lead (SEO & Content) · PixelPhant03-01-2024 –

  Owned end-to-end SEO & content strategy, working directly with founders to align organic growth with lead quality and revenue goals - Built and scaled a 150+ article content engine across TOF–MOF–BOF, turning content into a predictable inbound channel - Increased inbound leads from 5–10 → 20–25/month, including 5 enterprise clients, through BOF SEO and alternative search channels - Improved service page rankings by 78% while reducing backlink acquisition costs by 67% - Launched Reddit & community-led SEO initiatives ahead of AI-driven search shifts - Led technical SEO audits and implementation (crawlability, indexation, internal linking, performance) - Mentored and trained 4 team members, improving execution velocity and consistency

• Content Marketing Manager · PixelPhant07-01-2022 – 06-01-2024
• B2B SEO Content Marketer · PixelPhant07-01-2021 – 06-01-2022
• SEO Content Writer · PixelPhant07-01-2020 – 06-01-2021
• Marketing Manager · Tocrystal03-01-2021 – 06-01-2025
• Content Marketing Lead (Internal eCommerce Project) · Tocrystal03-01-2021 –

  Built and scaled an SEO-led eCommerce growth engine from scratch, increasing organic annual revenue from $0 to $26,000 YoY. Designed, launched, and optimized a 700+ page WordPress website, improving site speed, usability, indexing, and organic visibility. Developed a competitive site architecture and category strategy to outperform established competitors in search rankings. Identified high-intent and regional keyword opportunities, driving sustained organic sales growth year over year. Introduced content-led growth and retention initiatives, resulting in a 5x increase in customer retention.

• SEO Content Writer · Unifiedist11-01-2022 – 01-01-2023
• SEO Content Writer · Jelly Digital Marketing & PR Agency04-01-2021 – 11-01-2021
• Growth Marketing Lead (SEO & Content) · PixelPhant07-01-2020 –

Education

• JECRC UniversityBachelor of Business Administration - BBA
• Vidya Bhawan Polytechnic CollegeHigh School Diploma, Electrical engineering

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