Phuong Nguyen

About

With a background in marketing and a hands-on approach to business, I excel in creating compelling social content, building relationships, and leveraging social media platforms for brand engagement and digital storytelling. I am passionate about continuous learning and thrive in dynamic environments that foster creativity and innovation. I employ my observant and curious nature with my strong attention to detail to pitch and execute content and accompanying strategies. Your one stop shop for social media content creation, design, event hosting, and cake!

Experience

• Social Media Manager, Founder, Events Coordinator · Café Delphinium04-01-2022

  - Design all social (IG/TikTok) and website content to fulfill seasonal menus and events. - Implemented new revenue model, diversifying product offerings and increasing revenue by nearly 40%. - Collaborate with brands and local businesses to co-host events and produce content. - Coordinate, bake, and source materials necessary to execute events and bakery needs.

• Social Media Coordinator & Content Creator · GYMSTX09-01-2023

  - Manage all GYMSTX socials (IG/TikTok). - Coordinate with our creative team to propose and produce social media content. - Responsible for recipe development and managing kitchen operations.

• Social Media & Wholesale Marketing Intern · Citizen Ruth06-01-2023 – 09-01-2023

  - Proposed and produced content materials for Citizen Ruth Instagram accounts. - Designed wholesale email and print marketing materials to increase engagement and wholesale accounts. - Designed Shopify website for new earring line, Uprising by Citizen Ruth.

• Marketing and Communications Intern · St. Mary's Academy09-01-2019 – 01-01-2020

  - Improved students engagement on the school's social media through implementing a social media takeover, resulting in a 15% increase in current and prospective students engagement. - Published articles for the school's website and newsletters by interviewing students to achieve a more personable aspect in the department.

• Content Creator, Ecommerce Coordinator, Founder · notyour.slime11-01-2016 – 05-01-2019

  - Produced all content and marketing for the Instagram and ecommerce shop resulting in over 115k followers. - Designed ecommerce website, led all R&D, product launches, and order fulfillment. - Secured a licensing agreement and copyright on all Instagram content, resulting in direct compensation for all copyright infringements on YouTube - nearly doubling revenue.

Education

• University of Oregon Lundquist College of BusinessBachelor of Science - BS, Business Administration, Economics, Entrepreneurship

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