Roberto Hernandez

About

Dynamic AI Integration Specialist and Automation Expert with a proven track record of generating over $1.4M for clients. As former COO of Sin Pastillas, I tripled revenue in two months through advanced technologies. I’ve implemented CRM solutions that improved reviews and sales across industries. Passionate about delivering scalable, impactful solutions, I thrive on optimizing workflows and driving business growth.

Experience

• Chief Operating Officer / Growth Operator · Sin Pastillas2024 – 06-01-2024

  As the Chief Operating Officer at Sin Pastillas, I was instrumental in scaling operations and enhancing service offerings through innovative technology and strategic initiatives. Our mission was to empower individuals with or at risk of diabetes to live healthier lives without dependency on medications. Key Achievements: • Implemented advanced AI systems, including WhatsApp AI chatbots, to improve client engagement and support. • Developed and executed automated email and SMS campaigns to streamline communication and enhance client retention. • Built and trained a high-performing sales team, equipping them with the skills to effectively reach and support potential clients through phone calls. • Designed and launched compelling landing pages and lead magnets to attract and convert leads. • Created an insulin resistance test to help identify and support individuals at risk, driving targeted interventions. • Spearheaded the development of a dedicated mobile app to provide clients with easy access to our resources and support. • Built an automated system for the medical team to efficiently monitor and maintain clients’ health. • Automated the entire lead acquisition, follow-up, appointment scheduling, and appointment confirmation process, as well as the post-sales call follow-up. • Helped grow the business from acquiring 300 leads per month to over 2,000 in the first month. • Contributed to doubling the company’s revenue since the first month.

• Co-Founder / Developer · Sales Link AI07-01-2023

  Envision a reality of an AI conversationalist with top-performing human salesperson qualities can make 5,000 calls instantly - that's the power of Sales Link. At Sales Link, I co-founded a company dedicated to transforming sales and customer service through innovative AI technology. I spearheaded the development of a sophisticated sales AI that can make and receive phone calls just like a human. This technology has been successfully deployed across multiple industries, enhancing both sales and customer service operations. Key Responsibilities: • AI Development and Deployment: • Spearheaded the development of a sophisticated sales AI capable of making and receiving phone calls like a human. • Deployed this technology across multiple industries to enhance sales and customer service operations. • High-Volume Efficiency: • Managed over 5,000 dials per day with our AI system, ensuring high efficiency and maximizing reach. • Impressive Booking Rates: • Achieved a 16% booking rate for car sales appointments, significantly boosting client conversion rates. • Automated Order Taking: • Implemented AI solutions for automating order taking for restaurants, streamlining operations, and improving accuracy. • Appointment Booking Automation: • Developed AI capabilities for booking appointments across various industries, utilizing available calendar slots to ensure optimal scheduling. • Health Insurance Enrollment: • Created an AI bot that automated the enrollment process for health insurance plans, enrolling over 1,000 individuals as of May 2024 and streamlining customer interactions.

• Founder / Lead Developer · Review Rocket09-01-2023

  Developed a SaaS platform that guarantees businesses achieve over 4+ star reviews within a week. Implemented robust automation and client engagement strategies to ensure rapid and consistent results. Review Rocket is a specialized service designed to help businesses improve their online reputation by managing and enhancing their customer reviews. The platform aims to boost businesses’ star ratings and increase the number of positive reviews, leading to better customer trust and increased sales. Key Responsibilities: Platform Development: • Designed and developed the Review Rocket platform, utilizing advanced technologies to ensure seamless user experience and robust performance. • Implemented AI-driven algorithms to automate the process of review collection, management, and response. • Integrated multiple third-party review sites and social media platforms for comprehensive review management. • Client Acquisition and Support: • Developed and executed marketing strategies to attract new clients, resulting in a substantial client base within the first year of operation. • Provided ongoing support and training for clients to effectively use the platform and maximize their online reputation. Review Management Automation: • Created automated workflows for collecting customer reviews post-purchase, ensuring a steady flow of fresh and positive reviews. • Developed tools for monitoring and responding to reviews in real-time, helping clients address customer feedback promptly and professionally. • Built features for identifying and flagging fake or malicious reviews, protecting clients’ reputations. Analytics and Reporting: • Designed comprehensive dashboards and reporting tools that provide clients with insights into their review performance, customer sentiment, and areas for improvement. • Utilized data analytics to refine review solicitation strategies and enhance client outcomes.

• Agency Owner · Meta Market Solutions08-01-2020

  Meta Market Solutions is a Health Insurance Agency specializing in connecting Americans to the right Health Insurance plans for their needs through the Health Insurance Marketplace put in place by the Affordable Care Act. • Established and developed a successful start-up health insurance agency helping customers nationwide through Call Center sales. • Started in sales for another call center where through hard work acquired an account base encompassing 367 clients in only 48 days; I cold-called non-qualified individuals and aided them in making educated decisions on their health coverage. • Opened call center of 8 employees with BR Insurance as a business partner in October of 2020 which grew to $320,000+ in revenue by January of 2021. • Trained, managed, and established a good relationship with my sales team of 8 people, providing them with multiple sales strategies and sales programs to help them succeed. • Trained a small team of 2 agents to provide excellent customer service as well as keeping policies up-to-date collecting all required documents from clients after each sale was finalized. • Orchestrated strategic business expansions, achieving a growth rate of 28% from 2021 to 2022, positioning the company as a leading player in the health insurance market. • Implemented innovative sales and marketing strategies, contributing to the sustained growth of the call center sales by identifying new market segments and diversifying product offerings. • Implemented advanced CRM systems and analytics tools, optimizing the sales process and enabling real-time performance tracking for the sales team.

• Internet Sales Manager · Braman Miami10-01-2017 – 08-01-2019

  Braman Miami is a luxury auto dealer located in downtown Miami, Florida. Assisted over 100 customers monthly aiding them in choosing the right vehicle to match their budget and expectations. Increased monthly sales by over $200,000 through employing modern sales strategies derived from in-house sales training provided by Braman Motors. Offered thorough explanations on multiple vehicles from brands such as BMW, Cadillac, Hyundai, and Mini-Cooper to help customers in choosing the best vehicle for their needs. Built strong relationships with customers earning over 34% of returning customers and a constant stream of referrals from past clients. Active social media presence helped increase networking opportunities bringing in additional sales on a monthly basis. Eventually got promoted to the Internet Sales Team where I was able to increase my sales by 22% through the additional lead opportunities. Selected, trained, and helped new members of the internet sales team to increase their sales by 15% on average.

• Internet Sales Manager · Braman Miami10-01-2017 – 08-01-2019

  Braman Miami is a luxury auto dealer located in downtown Miami, Florida. • Assisted over 100 customers monthly aiding them in choosing the right vehicle to match their budget and expectations. • Increased monthly sales by over $200,000 through employing modern sales strategies derived from in-house sales training provided by Braman Motors. • Offered thorough explanations on multiple vehicles from brands such as BMW, Cadillac, Hyundai, and Mini-Cooper to help customers in choosing the best vehicle for their needs. • Built strong relationships with customers earning over 34% of returning customers and a constant stream of referrals from past clients. • Active social media presence helped increase networking opportunities bringing in additional sales on a monthly basis. • Eventually got promoted to the Internet Sales Team where I was able to increase my sales by 22% through the additional lead opportunities. • Selected, trained, and helped new members of the internet sales team to increase their sales by 15% on average.

Education

• Air.AI UniversityConversational AI Engineer, AI LLM Implementation
• GoHighLevel UniversityCertified Agency, CRM Systems and Marketing Automation
• The PAT AcademyBusiness Studies Certificate, Specialized Business Studies

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