Sabrina Tatalias

About

I am a Pittsburgh native and currently am a Senior Analytics Consultant at Bounteous. Outside of work, I'm your Measurement Maven working hard to produce a top-in-class Google Analytics implementation, build easy-to-understand dashboards, and offer custom GA4 training to make you a pro. I work mainly with non-profits, and creators (podcast brands, influencers, Youtubers, and bloggers).

Experience

• Senior Analytics Consultant · Bounteous02-01-2020

  -Conduct mini-audits of websites with regard to Google Analytics Google Tag Manager implementation -Provide support for any Analytics department/company staff with their day-to-day activities in analysis, configuration and implementation -Become proficient within the Google Analytics Reporting interface and the Core Reporting API -Learn basic HTML and JavaScript with regard to the web/client browser relationship -Learn JavaScript tag and Google Analytics tracking implementation best practices through Google Tag Manager -Learn custom reporting and analysis techniques through real-world and training scenarios leveraging Google Data Studio 360, Google Docs, Excel or Tableau -Assist team members in client deliverable creation including (but not limited to) Audits, Measurement Strategies, and Solution Design References (SDRs) & BigQuery data analysis -Assist department leads with intra-departmental projects -Project management work with Exploratory Analysis for clients

• Freelance Analytics Consultant · Sabrina Tatalias - Freelance06-01-2021

  Freelance analytics & digital marketing consultant offering services to small to mid-size businesses offerings services ranging from Google Analytics, Google Tag Manager, Data/Looker Studio, and ad-hoc digital marketing consulting. Started freelancing in the summer of 2021 during the covid-19 pandemic as a way to not only keep me busy, but to offer services to small & midsize companies who have limited knowledge of analytics, or do not have analytics resources to make their brands data-driven. I've had the opportunity to work with brands such as MeUndies, District Taco, Tip Top Proper Cocktails, Wildwood NJ Tourism, JaneDo Fitness, Urban Wellness Counseling, small agencies, food bloggers such as The Mediterranean Dish, Tastes Better From Scratch, Feel Good Foodie, and many others.Freelance analytics & digital marketing consultant offering services to small to mid-size businesses offerings services ranging from Google Analytics, Google Tag Manager, Data/Looker Studio, and ad-hoc digital marketing consulting. Started freelancing in the summer of 2021 during the covid-19 pandemic as a way to not only keep me busy, but to offer services to small & midsize companies who have limited knowledge of analytics, or do not have analytics resources to make their brands data-driven. I've had the opportunity to work with brands such as MeUndies, District Taco, Tip Top Proper Cocktails, Wildwood NJ Tourism, JaneDo Fitness, Urban Wellness Counseling, small agencies, food bloggers such as The Mediterranean Dish, Tastes Better From Scratch, Feel Good Foodie, and many others. Skills: Entrepreneurship · Training · Training & Development · Data Visualization · Project Management · Data Analysis · Google Analytics · Google Tag Manager

• Digital Marketing Specialist · Emily Bezak Writes06-01-2021 – 02-01-2022

  -Assist with blog content for the Emily Bezak Writes blog via our website. -Ad hoc work revolving around research and implementation for various business entities -Assist with social media content via monthly takeovers. -Implementation and Adhoc work for Google Analytics, Google Tag Manager, and Google Data Studio. -Use of MailChimp to create monthly enewsletter and lead gen emails. -Squarespace adhoc for company website -Social Metrics gather to understand progress to grow on our platforms -Creating paid advertising efforts on social and Google Ads -Setup and manage Google Shopping & Facebook Commerce Manager

Education

• Point Park UniversityBS. Information Technology, Information Technology

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