Sara Creech

About

With a Bachelor of Sciences in Design & Technology from Purdue University, I have cultivated a dynamic career in strategic planning, product development, and creative strategy. As a Co-Founder of Lumiro AI, I established the company's vision and managed operations. My role as a Creative Strategy Advisor at Nucreed involved connecting brands with communities for product collaborations. At Nike, I conducted research and developed forward-thinking strategies, impacting product innovation and brand positioning. My career reflects a commitment to innovation and strategic leadership in the apparel and technology industries.

Experience

• Co-Founder · Lumiro AI04-01-2024

  As a Co-Founder, involved in strategic planning, product development, and business operations to drive the company's growth and innovation.

• Co-Founder · Akoya Travel02-01-2023 – 2024

  As a Co-Founder, responsible for establishing the company's vision, managing operations, and developing travel-related services.

• Creative Strategy Advisor · Nucreed10-01-2022 – 08-01-2023

  Advising creative strategy on a platform where brands match and connect with communities, creatives and influencers to create product collaborations.

• Foresight + Strategy · Nike02-01-2022 – 01-01-2023

  Conducted comprehensive research and analysis on macro trends, leading to the formulation of forward-thinking strategies for Nike's future ventures. Successfully pitched and garnered support for these strategies across all organizational levels, from interns to the C-suite. Executed in-depth investigations into emerging topics, significantly impacting the development and realization of innovative products, brand positioning, and technological advancements within various product categories.

• Design Manager - Concept + Color · Under Armour09-01-2018 – 01-01-2022

  Led the Apparel Concept and Color department at Under Armour, infusing innovation and market-driven consumer strategies into the $3B+ business. Spearheaded cross-functional collaborations to align product aesthetics with international consumer preferences and emerging market trends. Fostered a culture of creativity and strategic thinking, driving the brand forward in a competitive market landscape. Notable Projects: Dwayne Johnson (the Rock) - Stephen Curry - Jordan Speith - 2020 Tokyo Olympics.

Education

• Purdue UniversityBachelor of Sciences, Design & Technology

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