Schuyler Eley

About

I am a California Polytechnic State University alumni with a B.A. in Communication, a minor in Science and Risk Communication, and a certificate in Technical and Professional Communication.

Experience

• Digital Marketing Coordinator · Bay FC02-01-2025

  Manage website and app content, including match coverage and highlight reels. Develop engaging copy for blogs and other content areas, optimizing for SEO to improve search visibility and engagement. Support the execution of design updates that align with brand guidelines, focusing on enhancing the aesthetic and usability of the website and app.

• Digital Marketing Specialist · Freelance12-01-2024 – 02-01-2025

  Redesigned Social Sparks' website to enhance their brand presence. Updated the copy to elevate professionalism and strengthen messaging. Redesigned the Anoka Autism Center website with a user-centered approach guided by UX principles and competitive analysis. Developed 19 wireframes and edited written information for a bigger impact.

• Marketing and Communication Intern · Endeavor Greece09-01-2024 – 11-01-2024

  Designed a new website for the company’s podcast focusing on a new fresh, modern, and engaging look. Researched and wrote 156 biographies of leading entrepreneurs within the Greek tech community, transforming them into story-driven narratives. Wrote 103 company descriptions to simplify complex concepts and make them easier to understand for external audiences. Contributed ideas for a new campaign and developed concepts for social media and blog content. Identified areas for improvement on the Endeavor Greece website and created Figma mock-ups for future implementation.

• Public Relations and Marketing Specialist · Cal Poly Center for Innovation & Entrepreneurship03-01-2023 – 09-01-2024

  Independently organized and prepped campaigns. Wrote newsletters, outreach campaigns, and email campaigns to connect with different audiences. Provided feedback and final edits to articles and other marketing materials. Strategized, planned, and developed marketing campaigns. Created and distributed email campaigns to 8,000+ contacts. Conducted interviews to write blogs, testimonials, press releases, and social media content. Updated and created content for WordPress website regularly. Wrote several spotlight pieces on startups, crafting stories that resonate with our audience. Managed social media accounts (Instagram, Facebook, Twitter, LinkedIn, TikTok) and developed content.

Education

• California Polytechnic State University-San Luis ObispoCommunication, Science and Risk Communication
• California Polytechnic State University-San Luis ObispoCertificate, Technical and Professional Communication
• ALBA Study Abroad
• Bellevue High School

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