Seçil Kalem

About

I have worked as a Sr. UI/UX Designer for almost ten years. I have focused on art direction, user-centred and intuitive interfaces through user flows, low/high fidelity wireframes, and design systems. I have actively contributed to the iterative processes and worked closely with cross-functional teams to produce premium designs. I have experience across industries such as aviation training, wellness, real estate, SaaS, B2B, and B2C, involving VR products and digital art direction.

Experience

• VR UI/UX Designer · Born2022-03-01 – 2024-06-01

  I have successfully crafted and implemented user interface designs across a variety of industries, including aviation training, wellness, and real estate, specifically tailored for the Virtual Reality Product on the Meta Quest platform. My role encompassed every phase of the design process, starting from initial brainstorming sessions and concept development, through iterative prototyping and user testing, all the way to the final delivery of the completed product.

• Lead UI/UX Designer · DxGreat2020-01-01 – 2022-03-01

  I was responsible for leading task assignments for the project team, finalizing design drafts, and delivering them to the development team. I oversaw the management of digital products across diverse domains, including SaaS, B2B, and B2C, and was involved in every aspect of the design and development process from the initial concept to the final completion.

• Sr. Digital Art Director · Anex Tour2018-02-01 – 2019-11-01

  As a Senior Art Director, I focused on creating digital products that combined visual appeal with high functionality, resulting in improved user retention and the overall success of the company’s offerings. I was responsible for developing detailed user flows and personas, as well as redesigning the websites for the company's hotels located in key holiday destinations. These efforts ensured a more user-friendly experience, allowing customers to seamlessly explore and book services, ultimately enhancing engagement and satisfaction.

• Sr. UI/UX Designer · Global Kapital Group2015-12-01 – 2017-11-01

  I have undertaken the design of responsive websites and the development of brand identities tailored to financial products within digital environments. Through the creation of alternative layouts and prototypes, I have consistently ensured seamless functionality of the user interface for credit and loan products.

• Creative Director · Hawaii Digital Works2012-06-01 – 2014-05-01

  During my time with my team, I was responsible for overseeing the entire digital design process for prominent brands with established reputations in the market such as Turkish Ground Services (THY), Damat-Tween, XTB Online Trading. This involved creating internet advertisements, developing graphics, designing for social media, and conceptualizing website designs.

• Sr. Multimedia Designer (Editorial) · NTV2008-06-01 – 2012-03-01

  I worked in editorial design such as graphic and digital image designing for news and photo galleries. In addition, I have also conducted interviews with renowned photographers such as Reza and Christopher Morris. I designed flash banner animations for CNBC-e TV series/programs which are well-known Star Wars, Gossip Girl, The Pasific and I created animations for National Geographic Magazine.

• Digital Art Director · Creaturk Interactive2006-07-01 – 2007-07-01

  Delivering website designs for Pegasus Airlines, Akmina Maden Suyu, Danino, Hayat Su, Flash animated banners, Roll-up, wallpaper and corporate identity designs.

• Web Designer · Leo Burnett İstanbul2003-11-01 – 2004-06-01

  Kiosk interface design for Doga Natural Herbal Products. Designing Wall painting application for Marshall.

Education

• Marmara UniversityAssociate's degree, Print and Publishing Technologies
• Cagaloglu Vocational High SchoolHigh School Diploma, Graphic Design

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