Sophie Hoang

About

I am a dedicated graphic designer with a passion for creating visually compelling content. Since June 2024, I have been honing my skills at Otium Creative Agency, where I lead the design of social media accounts, develop mockups, and create custom graphics to enhance client engagement. My role involves revitalizing brand identities, including crafting comprehensive brand guidelines and updating digital platforms. I collaborate closely with social media managers to ensure design concepts are effectively transformed into engaging content. Additionally, I produce video reels that boost content reach and engagement. My work is driven by a strategic approach, aligning design efforts with broader marketing objectives to deliver impactful visual communication solutions.

Experience

• Graphic Designer · Otium Creative Agency06-01-2024

  - Led the design of social media accounts for the company, overseeing visual strategy and execution. - Developed social media feed mockups for clients to showcase design concepts and strategies. - Created custom graphics for clients’ social media feeds, enhancing their visual appeal and engagement. - Revitalized the agency's brand identity, including the development of comprehensive brand guidelines, a new website, and updated social media accounts. - Collaborated with social media managers to transform design concepts into engaging visual content. - Produced video reels for clients and the agency’s social media accounts, driving content engagement and reach. - Participated in strategic planning meetings to align design efforts with overall marketing objectives.

Education

• California State Polytechnic University-PomonaBachelor of Fine Arts - BFA, Visual Communications Design

Similar talent on Pangea

Katrin V.Graphic DesignerBoston, MASophia M.Experienced Designer and Social Media ManagerNew York, NYDonyelle J.Graphic DesignerJacksonville, FLAndrew S.Creative Graphic Designer with Expertise in Branding and MarketingSalt Lake City, UT