Tatiana Yakushkina

About

I hold a PhD in applied mathematics, specializing in complex systems and evolutionary game theory. During the last 10 years, I've been in academia, combining teaching at the Graduate School of Business and research in evolutionary modeling. Since 2017, I've been involved in the blockchain and web3 ecosystem, where I see a lot of potential. Founded a Community-as-a-Service platform vSelf - a web3 solution for data ownership problem. Worked on & advised blockchain projects in areas like tokenomics, strategy, and web3 architecture. Created and taught courses on Blockchain Applications in Business, Mathematical Modelling for Business Informatics, System Analysis, and Business Process Modelling with more than 1500 students attending. Supervised over 100 student projects in business informatics at HSE. Co-authored a book on Mathematical Modelling of Evolutionary Processes and more than 15 research papers.

Experience

• Chief Executive Officer · vSelf2021-12-01 –

  vSelf is a Web3 Community-as-a-Service platform that creates an AI-powered growth hacking flow from content generation to distribution. It helps brands host and tokenize their communities on Telegram and socials, unifying omnichannel interaction and bringing zero-party data to one place. vSelf provides gamification tools for exciting user quests, improved retention, and first-hand performance analytics. As a CEO and Founder, I lead vSelf: - Built an experienced team with a diverse background: web3 development, computer science, tokenomics, gamification, product development, and customer behaviour; - MVP got supported by NEAR Foundation grant and backed by Outlier Ventures; - Partnered with 13 Web3 projects and issued 6500+ digital certificates in pilot campaigns. - vSelf team won the Best Design Prize at MetaBUILD Hackathon and Bounty Prize NEARCON Hackathon.

• Product Lead · GreenWing Digital2023-01-01 – 2023-05-01

  Designing Verifiable Credential-based solution for SAF (sustainable aviation fuel) supply chain management. - Co-authored grant and technical documentation - Launched a demo product - Conducted market research for the project

• Product Team Lead · Hashdox2022-03-01 – 2023-01-01
• Associate Professor · National Research University - Higher School of Economics2012-09-01 – 2022-06-01

  Professor and scientific adviser at the Graduate School of Business, Department of Business Informatics. Courses (taught and designed): - Applied Blockchain in the Modern Enterprise Architecture (Graduate and Undergraduate levels); - Mathematical Modeling of Business Processes (Undergraduate level); - Analysis and Modeling of Business Processes (Undergraduate); - Methodology and Tools for Business Process Modeling (Graduate level); - Research Seminars "Process Management Basics", "Product Management". Supervisor and scientific advisor for bachelor's and master's thesis: >100 students conducted research and defended their diplomas (full list can be found here https://tinyurl.com/HSEYakushkina)

• Chief Science Officer · NuLand2018-06-01 – 2021-01-01

  Nuland is a digital platform that combines blockchain technology, IoT data, augmented reality and artificial intelligence to create a new world of interactions between people and their environment. In this project, we aimed to improve the processes of low-level democracy and communication between local businesses and their customers with a trustful way to provide feedback and be rewarded to contribution. Responsibilities: - Coordination of research efforts and scientific conferences - Tokenomics engineering - Communication with the management team and scientific community - Business analysis and project management - Research and development - Monetary Economics

• Visiting Researcher · National Center for Biotechnology Information (NCBI)2020-01-01 – 2020-08-01

  Short-term research program in the Evolutionary Genomics Research Group. Supervisor: Dr Eugene Koonin

• Visiting Research Fellow · Academia Sinica, Taiwan2013-03-01 – 2017-01-01

  Research fellow in collaborative project with Laboratory of Statistical and Computational Physics, Institute of Physics. Subject of research: complex systems behavior and mathematical modeling of evolutionary processes

• Senior Lecturer · Moscow State Railway's University2013-08-01 – 2015-06-01

  Department Applied mathematics-1. Courses: mathematical analysis, linear algebra, system analysis, mathematical modeling, introduction to statistics & probability theory

• Assitant Lecturer · Moscow State Railway's University2011-09-01 – 2013-06-01

  Department Applied mathematics-1. Courses: mathematical analysis, discrete optimization, mathematical modeling, introduction to statistics & probability theory

• Project Analyst · Galssoft2011-07-01 – 2012-09-01

  - Developing project documentation - Modelling user flows and scenarios for product use cases - Interacting with clients, collecting requirements and technical specifications

Education

• Lomonosov Moscow State University (MSU)Doctor of Philosophy - PhD, System analysis & Evolutionary game theory
• Lomonosov Moscow State University (MSU)Master of Science - MS, Computational and Applied Mathematics

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