Zeshan Ahmad

About

I Empower Startups to Simplify Emerging Tech for Strategic Growth Through User Acquisition. Seasoned technical founder and business strategist with over 20 years of diverse global experience, specialising in leveraging emerging technologies to forge strategic value in startups. Expertise in designing products, orchestrating Direct-to-Consumer (DTC) sales, establishing distribution channels through communities, gamification & rewards economies, and structuring private equity for startup founders and fractional ownership. Pioneering Domain of Expertise Includes: Simplifying the everyday user experience for the application of smart contracts to help bridge the gap between Web2 and Web3 IP and applications. Digital Identity, Image & Likeness Rights (DIILR): Safeguarding intellectual property rights in the digital realm, ensuring a secure positioning for brands aiming for enduring growth. This area opens doors for innovative brand management, engagements and partnerships. Authenticated Asset Transactions: Facilitating seamless, smart contract-driven property transitions to bolster trust and authenticity in every transaction. This focus is crucial for modern-day asset management and transactions, offering a secure and transparent cross chain environments Engagement-Driven Reward Systems: Designing, simulating, and deploying unique tokens for utility, rewards, and governance within the gamified economies. This endeavor is geared towards crafting engaging, equitable experiences for users, driving user retention, and fostering a thriving community around digital platforms. Nature of Commerce is more than a titleits a philosophy rooted in the belief that natures elegance and efficiency can guide us to enduring commercial success. This belief forms the core of Design Thinking, a process that begins by deeply understanding user needs, challenges preconceived notions, and reshapes problems to yield innovative solutions. But how do we start? Our approach is anchored by a foundational question: What would nature do? This query guides us through intricate challenges, laying the groundwork for sustainable business practices creating value to all stakeholders. Top 5 Clifton Personality Strengths: #1 Individualization #2 Learner #3 Command #4 Ideation #5 Connectedness

Experience

• Principal · Nature of Commerce10-01-2020

  Seasoned technical founder and business strategist with over 20 years of experience, specializing in leveraging emerging technologies for strategic value in startups. Expertise includes digital identity rights, authenticated asset transactions, and engagement-driven reward systems.

• Adjunct Professor · Kutaisi International University / ქუთაისის საერთაშორისო უნივერსიტეტი02-01-2024

  Teaching Fundamentals of Cryptography and Blockchain under the Faculty of Computer Sciences & Mathematics at Kutaisi International University, Georgia's #1 Technical Institute.

• Founding Partner · Fan City08-01-2023

  As the technical founder of Fan City Limited, spearheading the development and implementation of Puck City, a cutting-edge Web3 platform combining sports fandom with decentralized finance. Responsibilities include technology strategy, platform architecture, cross-chain interoperability, team leadership, innovation in tokenomics, community building, blockchain management, and governance optimization.

• Co-Founder · Wholesome Linen04-01-2016

  Direct-to-consumer baby brand that designs, manufacture, market & fulfill premium all-natural bedding products made from sustainable raw materials. Sales channels including Shopify brand site as well as Walmart and Amazon.

• Co-Founder · Hazel🤎Hearts01-01-2023

  Hazel🤎Hearts is an educational adventure game and a gateway into web3, sustainability, and community. Players cultivate virtual farmland, influencing both their virtual and real-world hazelnut farms, learning smart farming practices and engaging in a gamified economy.

Education

• INSEADBlockchain Specialization Certificate, Blockchain Technology
• Guru Digital Arts Collegen/a, Digital Production and Multimedia
• Alberta University of the Artsn/a, Foundation Year, Visual Communications, Fine Arts
• University of AlbertaBCOMM
• Strathcona Composite Highschool

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