Tricia O'Brien

About

I’m a content designer and strategist with over 10 years of professional writing experience, from UX writing to copywriting. I’ve improved usability and driven engagement for B2B and B2C products. My superpower is cross-functional collaboration combined with the ability to hit the ground running.

Experience

• Senior Content Designer · BILL08-01-2022 – 10-01-2024

  Led content design for teams across Accounts Payable and Accountant Console, creating a cohesive language experience across product features. Collaborated closely with product managers, software engineers, and product designers to align content with user needs and business goals.

• Copywriter · Albert02-01-2021 – 03-01-2022

  Crafted strategic messaging across mobile and web apps to drive user engagement. Created chat responses for support agents to prevent escalations, solve technical issues, and offer financial advice. Streamlined workflows and governance for scalability.

• Marketing Manager · Twofivesix07-01-2018 – 01-01-2020

  Developed and executed content strategy for multiple clients at Intel, using user research, A/B testing, and competitor analysis. Oversaw agency's website redesign to generate leads.

Education

• University of Southern CaliforniaMaster’s, Journalism

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