Valeria Tineo

Valeria Tineo

Creative Strategist | Empowerment Advocate for Latina Women | Community Leader

5 yrs experience · Washington, DC · 10-20 hrs/week

About

Valeria Tineo, a bilingual first-generation Latina, holds a degree in Marketing and International Business from Florida Atlantic University (FAU), where she earned a full-ride scholarship through the prestigious Kelly/Strul Emerging Scholars Program. Valeria’s passion for leadership and advocacy for Latina women has driven her career to focus on social and partnership strategy, business development, and community-building initiatives. A skilled advocate and community leader, Valeria has held numerous leadership roles and internships, demonstrating expertise in social strategy, B2B sales, market research, content creation, and personal branding. She thrives in dynamic environments, specializing in developing impactful strategies that foster long-term partnerships and drive business growth. During her time at FAU, Valeria was selected to represent the university on the Amazon Prime show The College Tour, where she led the Student Success section, highlighting her leadership experiences and commitment to student empowerment. The show premiered in February 2022 across Amazon Prime Video, YouTube, and Roku.

Skills

AIAd CopyBrand ManagementBrand StrategyContent CreationContent StrategyContent WritingData AnalysisEvent MarketingFacebook AdsInstagramPaid AdsReelsSocial Media ManagementSocial Media MarketingSpanishStrategy & Business Development

Experience

  • Business Development Specialist, HOLA Latino/Hispanic ERG - President, Junior Business Development Specialist, Account Executive, Organizational Business Development · Cleveland Cavaliers06-01-2022 – 07-01-2024

    As a Business Development Specialist, contributed to the growth and expansion of the Cleveland Cavaliers by identifying new business opportunities and building relationships with potential partners. As President of the HOLA Latino/Hispanic ERG, led initiatives to support and engage Latino/Hispanic employees. As a Junior Business Development Specialist and Account Executive, supported sales and business development efforts.

  • CEO, Co-Founder · Team Empire Sports04-01-2021 – 05-01-2022

    As CEO and Co-Founder, led the strategic direction and operations of Team Empire Sports, overseeing business development, partnerships, and company growth.

Education

  • Florida Atlantic UniversityBachelor of Business Administration - BBA, Marketing/Marketing Management, General
  • Florida Atlantic UniversityBachelor of Business Administration - BBA, International Business
  • St. Thomas Aquinas High School

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