Hire a fractional Paid Media Strategist

Why hire a fractional Paid Media Strategist?

Finding the right Paid Media Strategist for your team can be a challenge. Full-time hires might stretch your budget, and freelancers often lack the consistency you need. A fractional Paid Media Strategist strikes the perfect balance, bringing strategic insight and agility without the long-term commitment.<br>With a fractional Paid Media Strategist, you gain a seasoned professional who easily integrates into your team, aligns with your vision, and spearheads impactful campaigns. Whether you need guidance on a new product launch or expertise to enhance your current strategy, fractional talent empowers you to achieve your goals while keeping your resources in check.<br>Ready to elevate your marketing efforts with a fractional Paid Media Strategist? Discover how the right expert can drive your success forward.

What a fractional paid media strategist owns

A fractional paid media strategist decides the approach: which audiences, which channels or bets, what the sequence is, and — most usefully — what you are choosing not to do. The output is a plan specific enough to brief against.

Strategist versus the roles either side of it

A strategist is upstream of the manager and specialist who will run the plan, and narrower than a director, who also owns budget and accountability for the function.

Hiring a fractional paid media strategist — questions

What does a fractional paid media strategist do?

A fractional paid media strategist does the same job as a full-time one, at a fraction of the week — typically one to three days — for companies that need the capability but not the headcount. Strategy is the classic fractional engagement: intense for six to ten weeks, then dropping to a review cadence once execution is underway.

How much does a fractional paid media strategist cost?

Freelancers set their own rates, so the cost of hiring a fractional paid media strategist depends on seniority and scope. Pangea's part is fixed and visible: every candidate is shown with their own rate, a flat 15% platform fee, and the all-in total, itemised before you commit. There is no placement fee, no percentage of salary, and no charge for searching, shortlisting, or interviewing.

How is a paid media strategist different from adjacent roles?

A strategist is upstream of the manager and specialist who will run the plan, and narrower than a director, who also owns budget and accountability for the function.

How fast can I hire a fractional paid media strategist?

Describe the role in your own words and an agent searches Pangea's vetted network immediately, returning a fit-scored shortlist with the evidence behind each match. Flag who you want to meet, they are invited, and interviews book straight onto your calendar. Most clients hiring a fractional paid media strategist go from first description to booked conversations the same day.