Adela Hadzic

Adela Hadzic

Founder and Managing Director at Ad Happy Media

5 yrs experience · New York, NY · <10 hrs/week

About

Adela is an accomplished media and marketing professional with over a decade of experience. She is the Founder and Managing Director of Ad Happy Media, where she leads business strategy, operations, and client relations. Previously, Adela was the Senior Sales Marketing Manager for Key Retail Accounts at Aki Technologies, where she developed innovative sales strategies and significantly drove revenue growth. At AdTheorent, she excelled as a Senior Strategist, enhancing campaign performance through machine learning technologies. Her earlier roles include Media Planner positions at RPA and OMD Entertainment, where she executed impactful media campaigns for prominent clients such as Acura, Honda, Wells Fargo, and Walt Disney Studios.

Skills

Account ManagementAdvertisingBrand ManagementBrand StrategyBrandingClient ManagementDigital AdvertisingDigital MarketingDisplay AdsFacebookFacebook AdsGoogle Search AdsInstagramInstagram AdsIntegrated MarketingLinkedInLinkedIn AdsMarketingMarketing StrategyMobile Ad CampaignsMobile MarketingOnline MarketingPaid AdsRetargetingSalesSales ManagementSocial Ad CampaignsSocial MediaSocial Media ManagementSocial Media MarketingTikTok

Experience

  • Founder & Managing Director · Ad Happy Media02-01-2024

    As the Founder & Managing Director, responsible for overseeing all aspects of the business, including strategy, operations, and client relations.

  • Sales Marketing Manager, Retail · Aki Technologies11-01-2022 – 03-01-2024

    As a Sales Marketing Manager, responsible for developing and implementing sales strategies, managing client relationships, and driving revenue growth.

  • Strategist · AdTheorent05-01-2021 – 11-01-2022

    As a Strategist, responsible for developing and executing data-driven marketing strategies to optimize campaign performance.

  • Media Planner · RPA05-01-2020 – 05-01-2021

    As a Media Planner, responsible for planning and executing media campaigns for clients such as Acura and Honda.

  • Media Planner · OMD Entertainment10-01-2019 – 05-01-2020

    As a Media Planner, responsible for planning and executing media campaigns for clients such as Walt Disney Studios, Home Entertainment.

Education

  • S.I. Newhouse School of Public Communications at Syracuse UniversityPublic Relations

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