Angela Tompkins

About

I'm a digital media leader with 10+ years of experience driving full-funnel growth across paid social, search, display, CTV/OTT, and streaming audio for enterprise and high-growth brands. Having worked both agency-side and in-house, I've developed a strong balance of strategic thinking and hands-on execution at scale, with an sharp attention to detail and clear focus on the the bigger picture. Simply put, I help brands turn media dollars into real business outcomes - from subscriber growth and revenue to improved efficiency. I'm a strong team player who enjoys working collaboratively with creative, analytics, and channel partners to strategize and execute high-performing campaigns.

Experience

• Digital Media Manager · RocketSauce Media Labs04-01-2024 – 02-28-2026

  Led full-funnel digital media strategy across paid social, display, CTV/OTT, streaming audio and retargeting; managed ~$5M annual media spend.

• Digital Marketing Senior Specialist · FloSports12-01-2021 – 03-31-2024

  Led subscriber acquisition, engagement and retention through digital marketing channels; planned and managed paid search and paid social campaigns; optimized campaigns and budgets.

• Associate Media Director / Media Supervisor · Ansira01-01-2018 – 12-31-2021

  Created and implemented processes to manage strategy, planning and buying of paid digital media at scale; collaborated with vendors and data science to place third-party tags and measurement solutions.

• Digital Media Specialist · Ansira01-01-2017 – 12-31-2018

  Executed targeting of digital media buys across diverse channels; managed digital media asset tracking and campaign documents.

• Social Media Coordinator · Ansira01-01-2015 – 12-31-2017

  Provided customer service and reputation management solutions by engaging with social media audiences and reviewers.

• Marketing Coordinator · Raze Media01-01-2014 – 12-31-2015

  Supported brand managers across digital marketing, merchandising, social media and website execution for client campaigns.

Education

• University of North TexasBachelor of Arts, Journalism: Strategic Communications - Advertising

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