Aditya Sheth

About

With a strong foundation in marketing, including a Bachelor's degree from the University of Mumbai and advanced studies at Seneca Polytechnic, I have honed my expertise in growth strategies and user acquisition. My professional journey includes pivotal roles such as Product + GTM Advisor at flavrs, where I scaled weekly installs 4x and grew organic traffic by 5,000% in just 30 days. As the Founder and Director of EZ Money, I provide growth advisory services to tech companies, focusing on revenue and user growth. Additionally, my role as a Marketing Advisor at Content Guppy involves optimizing content strategies and driving user engagement. My recent stint as a Growth Consultant at Atlys saw a 27% increase in organic installs and a significant improvement in Apple Ads performance. My education is further complemented by ongoing learning at CXL.

Experience

• Product + GTM Advisor, Growth Advisor · flavrs2024-02-01

  Growth strategy User acquisition SEO, ASO, Paid, Viral Analytics + Tracking Product + GTM Key results: Scaled total weekly installs 4x in ~30d Grew organic installs ~100% MoM (2 > 4k) Managed a $15K monthly ads budget Lowered CPA 95% across Meta + Apple ads Grew organic traffic +5,000% in ~30d (via pSEO) Hit #142 in Food + Drink category (from unranked)

• Founder, Director · EZ Money2023-11-01

  Growth advisory for tech companies (focused mainly on revenue/user growth). My thesis: I primarily work with products/services I use (or would use). This rules out 99% of companies, but I want a verified market I know inside out.

• Marketing Advisor · Content Guppy2023-10-01

  As a Marketing Advisor, likely contributions include providing strategic marketing guidance, optimizing content strategies, and driving user engagement.

• Growth Consultant · Atlys2024-04-01 – 2024-06-01

  ASO Paid Grew organic installs 27% in <30d Scaled Apple Ads to drive 2x ROAS ($1 CPA) Hit #68 on Top Charts for Travel (prev: 146)

Education

• Seneca PolytechnicMarketing Management, Marketing
• University of MumbaiBachelor's degree, Marketing/Marketing Management, General
• CXL

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