Amor Bizarro

About

Multidisciplinary brand designer with extensive experience crafting cohesive visual systems and guidelines across print, digital, and environmental touchpoints. Skilled at collaborating with clients as a long-term freelance partner to translate research insights into compelling visual narratives. Expertise in branding, user experience, visual storytelling, and strategic design for startups, nonprofits, and global brands.

Experience

• Founder/Principal Designer · Amor Bizarro Consulting12-01-2018

  • Led brand strategy and visual design for mission-driven startups and nonprofits across tech, health, life sciences, and retail. • Designed cohesive visual identities, brand guidelines, and multi-channel assets. Directed end-to-end branding initiatives, from research and concept to production, ensuring organizational alignment. • Built and maintained client partnerships, managing timelines and delivering tailored design solutions.

• UX Visual Designer · MediFill, HealthTech01-01-2021 – 08-01-2023

  • Translated patient ethnographies into visual prototypes and branded UI concepts, reframing medication tracking as a personalized, user-centered experience. • Delivered design systems and style guides supporting digital product teams, partnering with stakeholders to align on visual direction for digital transformation initiatives. • Partnered with stakeholders to align on visual direction and user-centered brand strategy for digital transformation initiatives.

• Strategic Designer · ChatGame01-01-2018 – 08-01-2018

  • Led design research and concept development for a B2C pivot, delivering innovative branded visuals and future-state prototypes to broaden R&D perspectives. • Produced visual storytelling assets and pitch decks that communicated new product visions to stakeholders, uncovering new market opportunities.

• Graphic Designer · Sustainable Health Enterprises (SHE)09-01-2016 – 04-01-2017

  • Conducted needs analysis and user scenario research to inform branded product concepts for sustainable US markets. • Designed visual presentations showcasing user insights, product value propositions, and strategies to attract investment. • Collaborated closely with leadership through iterative critiques to deliver refined, feasible design solutions.

• Graphic Designer · Johnson & Johnson07-01-2015 – 12-01-2015

  • Partnered with global marketing teams to reposition health products through human-centered research and storytelling concepts. • Led visual design for integrated campaigns and non-traditional retail experiences • Produced campaign assets aligned with refreshed brand guidelines.

• Graphic Designer · MetaDesign02-01-2014 – 06-01-2015

  • Collaborated on rebranding SES Astra and SES World Skies into a unified global identity, delivering brand systems covering logo, typography, color, and cross-media assets. • Produced scalable guidelines for print, digital, and environmental contexts, earning the Corporate Design and Rebrand Awards.

Education

• ArtCenter College of DesignMFA, Media Design Practices
• ArtCenter College of DesignBFA, Graphic Design

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