Amy Li

About

I’m Amy, a Product Designer with a BFA in Design from the University of Texas at Austin. As a human-centric designer, I value compassion, creativity, collaboration, and craftsmanship. I've gained experience in various industries, working with companies like Amazon, Nokia, Pattern, and Politiq. Please feel free to reach out via email at contact@amyli.me if you’d like to chat more or learn about my design process!

Experience

• UX Designer · Amazon2023-05-01 – 2023-08-01

  - Proposed and user-tested experiences for Generative AI on Alexa devices - Designed the MVP for an internal AI-powered content moderation platform

• Creative Director · Freetail Hackers2022-01-01 – 2022-11-01

  Led and mentored a team of 5 designers on cross-functional design projects to organize student-led hackathons, attracting an attendance of 650+ college students from all over the United States

• UX Designer · Amazon2022-05-01 – 2022-08-01

  - Revamped Fire TV Settings experiences

• Marketing Director · Texas Product Engineering Organization2020-12-01 – 2022-05-01

  - Launched TPEO’s first content marketing campaign to connect with a fast-growing follower base, improving brand awareness, credibility, differentiation and student engagement - Spearheaded the design and marketing effort for our organization’s first ever Austin Product Conference, attracting more than 500 registrants from 22 countries

• UX Design · Pattern2021-11-01 – 2022-04-01

  Led the user experience localization of Predict (B2B SaaS) software

• Student Designer · IBM2021-08-01 – 2021-12-01

  Conceptualized and prototyped a Virtual Reality experience

• UI/UX Designer · Longhorn Gaming2020-11-01 – 2021-12-01
• Product Designer · Politiq Inc2021-04-01 – 2021-09-01
• Interaction Designer · Nokia2021-05-01 – 2021-08-01

  Designed a proof of concept interface for iSIM Secure Connect

• UI/UX Designer · Monest2020-12-01 – 2021-05-01

Education

• The University of Texas at AustinBachelor of Fine Arts - BFA, Design

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