Lindsey M.

About

With roots in early-stage design and a strong grasp of AI-driven UX, I excel in fast-paced teams that require clarity, cohesion, and forward-thinking solutions. Need someone to design through messy middle moments? I know ambiguity well and specialize in maturing products — shaping better systems, smoother flows, and smarter user input.

Experience

• Founding Product Designer · Hyphenate2024-07-01 –
• Freelance Senior Product Designer · Lindsey Created2016-08-01 –

  • Visual and product design for a diverse range of clients including large agencies, venture capital firms, and early-stage startups with a focus on conducting user research, building product features, and crafting design systems • Notable Clients included: General Electric, SoFi, Redesign Health, Huge, RedBull, Earlybird, Cocoon, Contra, and Braintrust • Conducted in-depth user research using platforms like Maze, UserTesting, and Optimizely to inform product design decisions • Crafted design systems to establish consistency and scalability in design — including documentation in tools such as Notion, Zeroheight, or Confluence • Communicated design ideas and rationale effectively to stakeholders and team members • Created user journeys to understand user behavior and needs in Miro and Lucidchart • Demonstrated ability to work independently and cross-functionally with Product Managers and Engineers in fast-paced remote work environments

• Product Design Lead · Coral Health2022-03-01 – 2023-02-01

  • Led zero-to-one product design for a venture-backed B2B2C startup specializing in culturally sensitive healthcare solutions • Established and grew an atomic design system to ensure consistency and cohesiveness that reduced feature build time by 20% — including developing a comprehensive documentation process to provide clear guidelines for implementing design components and patterns • Researched and designed new product features and functions to assist with hitting proof points — including implementing lab tests and increasing user re-engagement by 39% • Collaborated with cross-functional teams to establish design goals, create requirements, and select and iterate the best approach to create highly usable and engaging experiences • Facilitated working sessions with CVS Health’s digital team and led design for integrating in-app appointment booking

• Senior UX Designer, Design Manager · Advocate Studio2017-09-01 – 2022-02-01

  Managed a distributed team of designers and specialty creative strategists for innovative social good companies and NGOs Developed a user-centric design approach, as evidenced by considerations for accessibility, technology platforms, and contextual storytelling that was adopted studio-wide Crafted an impactful UX strategy specific to nonprofit websites that, on average, increased donations by 20% post-launch

• Design Curator · Creative Market – The World's Marketplace for Design2018-01-01 – 2018-07-01

  Drove user engagement via daily data-based curation of new products and sellers on a large digital asset marketplace Planned and conducted remote qualitative and quantitative user research studies, targeting insights from both customers and creators on the platform Steered increase in visibility of highlighted products, resulting in additional sales for creators, over 6 months

• Lead Designer · Faithbox2015-08-01 – 2016-08-01

  Led design of backend B2B software for integration with recurring subscriptions and warehouse fulfillment Worked cross-functionally with product managers, customer success, and engineers to discover design opportunities and implement strategic ideas — growing from a few hundred to 8,000+ monthly subscribers Iterated on UX/UI designs based on quarterly assessments of stakeholder feedback, customer feedback, and platform data Designed promotional campaign content for emails, social media posts, marketing landing pages, and animated banner ads Worked with custom printers to plan, schedule, and design physical products — ranging from books to calendars — for inclusion in the monthly subscription box

• Market Development Specialist + Designer · KEH Camera2014-02-01 – 2015-04-01

  Orchestrated the development of the Amazon sales channel, achieving monthly gross sales exceeding $250,000 Conducted weekly data analysis, interpreting key metrics for informed decision-making on orders, sales, profit margins, and pricing Collaborated with the marketing team on visually compelling graphic designs for emails, with a focus on UX and conversion Stayed abreast of industry trends and technological advancements to drive continuous improvement

• Creative Web Copywriter · KEH Camera2013-06-01 – 2014-02-01

  Conducted extensive research on modern and vintage cameras and photo equipment daily, contributing to the expansion of the company's product database Produced distinctive web copy and product descriptions for the eBay division, strategically emphasizing SEO to enhance product visibility and drive sales Led proofreading and editing initiatives for the department, ensuring the accuracy and quality of all written content

Education

• Georgia State UniversityBachelor of Fine Arts (B.F.A.), Fine and Studio Arts
• UdacityNanodegree, User Experience

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