Anastasiia Iliukhina

About

With a robust educational background in Elementary Particle Physics from Taras Shevchenko National University of Kyiv and specialized training in PR and digital media, I have carved a dynamic career in marketing and communications. My professional journey began as a PR and Content Manager for Odessa JS, where I orchestrated PR strategies for major tech conferences. Transitioning to MDNT:45, I advanced from Social Media Manager to Chief Sales Marketing Officer, where I spearheaded marketing strategies that significantly boosted brand presence and sales growth. My expertise extends to freelance roles, where I crafted cost-effective marketing strategies for diverse clients, leveraging platforms like Facebook and Google Ads. My education in political technologies and journalism complements my practical experience, enabling me to navigate complex marketing landscapes and drive impactful communication strategies.

Experience

• Chief Sales Marketing Officer · MDNT:4501-01-2020 – 11-01-2023

  As Chief Sales Marketing Officer, responsible for overseeing the company's marketing and sales strategies, driving growth, and enhancing brand presence.

• Digital Marketing Director · MDNT:4504-01-2018 – 01-01-2020

  As Digital Marketing Director, led the digital marketing initiatives, focusing on increasing online engagement and brand visibility.

• Social Media Manager · MDNT:4504-01-2017 – 05-01-2018

  Created and implemented a social media marketing strategy for the brand, including community management and content creation for Facebook and Instagram through Ukrainian and worldwide brand pages.

• Digital Marketing & Communications Specialist · Freelance PR, Social media, Marketing09-01-2015 – 03-01-2019

  Created and implemented marketing strategies to meet clients' goals in cost-effective ways, managing content creation and communication through social media, increasing brand coverage in traditional and digital media channels, and running ad campaigns using Facebook and Google Ads.

• PR and Content Manager · Odessa JS05-01-2017 – 05-01-2018

  Planned and implemented a PR strategy with the event organizer for one of the biggest JavaScript Conferences in Ukraine, managing content creation and communication with attendees through several channels before and during the event.

Education

• Kyiv-Mohyla Business SchoolPR: protection from negative informational attacks
• Taras Shevchenko National University of KyivBachelor's degree, Elementary Particle Physics
• Free Journalism SchoolJournalism, digital media
• Master of Political Managementpoltical technologies, marketing and PR
• UaMaster Internet Marketing Course

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