Annika Whang

About

An innovative entrepreneur and marketing enthusiast, I founded Annie&Co Jewelry in 2020, successfully creating and selling over 1,700 pieces with more than 400 five-star reviews. My expertise in digital content creation is evident through the production of 40+ short-form videos, amassing over 100,000 views across TikTok, Pinterest, and Instagram. Currently pursuing my education at UC Irvine, I am set to graduate in 2026, with a study stint at Yonsei University in 2024. My diverse internship experiences include roles at HYPERCAPE, where I developed content for K-Beauty brands and managed influencer partnerships, and at DIALOG, where I refined architectural plans and assisted in company relocation. Additionally, I contributed to UCI Campus Recreation and the UCI SOAR Center, executing team-building programs and promoting student engagement initiatives. My multifaceted background in entrepreneurship, marketing, and program development underscores my commitment to innovation and community engagement.

Experience

• Ecommerce Entrepreneur · Annie&Co Jewelry11-01-2020

  Created and sold over 1,700 jewelry pieces with 400+ five-star reviews. Produced and edited 40+ short-form videos, garnering 100,000+ views on Tiktok, Pinterest, and Instagram.

• Marketing Intern · HYPERCAPE08-01-2024 – 12-01-2024

  Developed engaging content that aligned with partnering K-Beauty brands. Managed influencer partnerships to drive engagement and brand awareness.

• Intern · DIALOG07-01-2024 – 08-01-2024

  Edited program manual to ensure updated best practices using Indesign. Edited and refined architectural floor plans through Photoshop & Revit. Assisted company relocation process ensuring a smooth transition.

• Marketing & Program Intern · UCI Campus Recreation04-01-2024 – 06-01-2024

  Executed team-building exercises and programs for student and corporate groups, e.g. ropes courses, cooking challenges. Created marketing materials of programs for email newsletters and website. Completed data entry of client information.

• Program Intern · UCI SOAR (Student Outreach and Retention) Center01-01-2024 – 06-01-2024

  Developed and promoted programs to foster student engagement and wellness, e.g. budgeting workshops, campus resource workshops, therapy dog event. Assisted in facilitating large school events, research and communicating with chosen keynote and student speakers.

Education

• UC Irvine
• Yonsei University

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