Ashley Coates
eCommerce || Graphic Design || Photography
17 yrs experience · Pinehurst, NC · <10 hrs/week
About
Designing, creating, and storytelling—it’s what I do. Whether I’m crafting a brand identity, retouching images to perfection, or building a visual experience, I love bringing ideas to life. My work blends digital precision with an artist’s touch, helping brands tell their stories in a way that resonates. When I’m not behind a screen, you’ll find me lost in fiber arts, painting, or uncovering the history of forgotten places. Creativity isn’t just my job—it’s how I see the world. Some of my latest projects include, but are by no means limited to: - Volunteering with the Historical Committee and museum of Carthage, NC - Spinning yarn and knitting - Reading up on the latest design trends Experience in: • Photography - product, portrait, and lifestyle • Advanced Photo Retouching/Manipulation • Adobe Illustrator • Adobe Photoshop • Adobe InDesign • HTML & CSS • Hubspot experience • Wordpress experience • Shopify experience • Squarespace Circle Member • SEO Education: Bachelors of Fine Arts in Graphic Design (2008) Digital Media Arts Collage [ACICS accredited college] ((Acquired by Lynn University)) Boca Raton, FL
Skills
Experience
- Associate Marketing Consultant · Clicksuasion Labs11-01-2024
Provide web and print design solutions to support marketing strategies and brand positioning. Consult with clients on branding and content strategies to create cohesive and compelling visuals. Collaborate with teams to develop high-impact creative solutions tailored to diverse audiences.
- LEAD CREATIVE · pixel & proper creative studio + KandiPixels Photography09-01-2006
Provide freelance creative services in photography, retouching, branding, and graphic design. Work with clients across industries to develop strong visual identities and marketing materials. Specialize in high-end photo retouching and image manipulation for digital and print use.
- Marketing Manager · Pine Apparel Inc01-01-2024 – 11-01-2024
Led branding initiatives and developed digital assets for marketing campaigns. Managed product photography, ghost mannequin shoots, and high-end retouching for e-commerce. Designed social media banners, email campaigns, flyers, and web banners. Implemented SEO strategies to improve online visibility and engagement. Worked closely with internal teams to ensure cohesive branding across all platforms.
- Graphic Designer · BetaNXT03-01-2023 – 01-01-2024
Assisted in rebranding efforts post-acquisition of Mediant Communications. Updated collateral, print and digital advertisements, and client-facing materials. Designed marketing assets such as flyers, whitepapers, and PowerPoint presentations.
- Graphic Designer · Mediant09-01-2022 – 03-01-2023
Created various marketing materials, including print/digital advertisements, flyers, and presentations. Maintained brand consistency and ensured high-quality designs across multiple platforms. Transitioned to BetaNXT as part of the marketing team post-acquisition.
Education
- Digital Media Arts CollegeBachelors of Fine Arts, Graphic Design
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