Barry Walker

Barry Walker

Marketing Strategist | Content Creator Expert

5 yrs experience · New York, NY · <10 hrs/week

About

With a diverse background in marketing, content creation, and sales, I have honed my skills across various industries. Currently, I serve as the Marketing and Content Specialist at BinaryTint, where I develop and execute marketing strategies to enhance brand presence. Previously, I led sales and marketing at Adkins Landscape Contracting, managing client relations and overseeing social media marketing. My entrepreneurial spirit led me to found Joker Media, where I collaborated with clients to create engaging social media content. My experience as a Facilities Specialist at Bednark Studio involved ensuring operational efficiency and safety. Additionally, my freelance work as a video editor allowed me to deliver high-quality content across multiple platforms. My goal is to drive growth, build lasting client relationships, and showcase expertise in every role I undertake.

Skills

Adobe Creative SuiteAdvertisingContent StrategyCreative MarketingG-SuiteMarketingPaid AdsPhotoshopPromotional MarketingSocial Media Marketing

Experience

  • Marketing And Content Specialist · BinaryTint06-01-2024

    As a Marketing and Content Specialist, responsible for developing and executing marketing strategies, creating engaging content, and enhancing brand presence.

  • Director of Sales And Marketing · ADKINS LANDSCAPE CONTRACTING10-01-2022

    As the Head of Sales and Marketing at Adkins Landscape Contracting in New York, I lead client relations and manage all aspects of our sales and marketing strategies. My role spans from on-site consulting to ensure our clients' visions are brought to life, to overseeing our social media marketing and managing our company website to enhance brand visibility. I also handle project estimates and maintain strong relationships with state clients, ensuring timely and accurate service delivery. My goal is to drive growth, build long-lasting client relationships, and showcase the expertise of our contracting services.

  • Facilities Specialist · Bednark Studio04-01-2024 – 08-01-2024

    As a Facilities Specialist, responsible for managing and maintaining the studio's facilities, ensuring operational efficiency and safety.

  • Founder · Joker Media01-01-2021 – 07-01-2024

    Worked with various clients to create engaging and shareable social media content, including Instagram and TikTok reels, for businesses and individuals across multiple industries. Collaborated with clients to understand their brand voice, target audience, and goals, and used that information to create custom video content that aligned with their objectives. Managed multiple projects simultaneously, from pre-production to post-production, ensuring deadlines were met and high-quality content was delivered on time and within budget. Stayed up-to-date with the latest social media trends and algorithm changes, continually optimizing video content to improve engagement and reach. Edited and assembled footage, music, and sound effects to create engaging, polished videos that conveyed the desired message and brand image. Collaborated with other creatives, such as photographers and graphic designers, to create multimedia campaigns that told a cohesive brand story across multiple platforms.

  • Video Editor · Freelance06-01-2019 – 07-01-2024

    Worked as a freelance video editor, creating and editing video content for various clients, ensuring high-quality production and timely delivery.

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