Brett Ferguson

About

With a diverse background in engineering leadership and business coaching, I am dedicated to transforming businesses into thriving enterprises. As a Profit Strategist and Business Coach at Peak Profits LLC, I empower business owners to enhance their leadership skills, attract clients, and boost profits without hefty investments. My expertise lies in identifying profit leaks and crafting effective marketing strategies that drive growth. Previously, I led engineering transformations at FireMon and EquipmentShare, achieving significant growth and fostering innovation. As the owner of Ventures Ad Astra, LLC, I focus on e-commerce ventures. My career began with agile coaching at Jack Henry & Associates, where I improved product delivery for mobile banking teams. With a foundation in education from Shawnee Mission South and Johnson County Community College, I am committed to helping businesses reach their full potential while providing founders with the freedom and confidence to succeed.

Experience

• Profit Strategist and Business Coach · Peak Profits LLC08-01-2024

  My mission is clear: to help business owners transform into impactful business leadership, guiding them to attract more clients, close more deals, and significantly increase revenue and profits—without costly investments. My coaching empowers business owners to apply the right strategies in the correct order, unlocking their company’s full potential and setting the stage for sustainable growth. In fact, I can show you how to double your current profits in under three minutes, all without spending extra on marketing or advertising. I utilize advanced business assessments to quickly pinpoint profit leaks—areas often overlooked that can cost young companies substantial amounts each year. By addressing these issues, we can ensure your company is operating at peak efficiency. Additionally, I specialize in crafting powerful marketing dominating strategies. I help owners avoid common marketing mistakes that stifle growth and instead implement approaches that drive results in today's fast-paced market. For those who prefer a DIY approach, I offer comprehensive training modules. Each step-by-step video lesson is designed to help you generate more leads, close more sales, and see a noticeable boost in revenue and profits immediately. Ultimately, my goal is not just to grow your business but to enhance your life as a founder and owner —providing the freedom, confidence, and peace of mind that comes with leading a profitable and successful company.

• Owner · Ventures Ad Astra, LLC03-01-2024

  Owner of Ventures Ad Astra, LLC, focusing on e-commerce businesses.

• Sr. Director of Engineering · FireMon09-01-2022 – 12-01-2023

  Led a comprehensive transformation of FireMon’s engineering function, aligning technical initiatives with business growth objectives. Implemented a 10% time framework for innovation and professional development, fostering a culture of continuous improvement.

• Director Of Engineering · EquipmentShare01-01-2019 – 06-01-2022

  Scaled engineering capabilities in a cloud-native startup, achieving nearly 300% growth and expanding market share. Introduced data-driven performance metrics, fostering a culture of continuous improvement and operational excellence.

• Sr. Scrum Master/Agile Coach · Jack Henry & Associates03-01-2018 – 01-01-2019

  Spearheaded agile adoption for mobile banking teams, improving product delivery and efficiency, offering valuable lessons for small business operations.

• Cofounder, Chief Technology Officer · Naibl01-01-2025

  We are building simple, safe and secure AI enablement platform for small-to-mid-market businesses.

• Cofounder, CTO · Naibl01-01-2025

  We are building an AI enablement platform for the small-to-medium-sized business market. React/TypeScript/c#/Cosmos/serverless

Education

• Johnson County Community College
• Shawnee Mission SouthDiploma
• Rockhurst High School

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