Stephany Sampayo

About

Strategic Account & Client Director and Cross-functional Operator with a decade of experience in marketing and operations. Passionate about building meaningful relationships, solving complex challenges, and driving impactful results across a range of industries including technology, finance, and healthcare. Proven track record in fostering partnerships with startups and Fortune 500 companies, improving operational efficiency, and driving measurable growth.

Experience

• Chief of Staff · Freelance07-01-2023

  Delivering high-impact advisory services to Fortune 500 companies, enabling strategic growth and operational excellence. Impact Highlights: - Strategic Impact: Partnered with C-suite executives to implement CRM solutions, driving a 40% increase in team productivity. - Revenue Growth: Negotiated vendor partnerships that expanded market reach, securing high-value clients and increasing customer retention by 25%. - Process Optimization: Streamlined onboarding frameworks, reducing ramp-up time by 40%, enabling faster client integration and satisfaction

• Marketing Operations Consultant · Talkiatry12-01-2021

  Partnered with Talkiatry to enhance marketing operations in the digital mental health sector, implementing scalable CRM and onboarding strategies that improved sales productivity and reduced ramp-up time. Developed strategic vendor partnerships, increasing customer acquisition and optimizing key operational workflows. Key Achievements: - Increased Sales Productivity by 40%: Implemented HubSpot CRM, streamlining sales processes and improving lead management. - Expanded Market Reach: Developed strategic vendor partnerships, resulting in a 20% increase in customer acquisition. - Optimized Onboarding Processes: Reduced vendor partner onboarding time by 40% through enhanced training and mentorship programs.

• Director, Client Partner · BAREFOOT04-01-2021 – 12-01-2021

  As the Director of Client Partnerships and primary relationship owner for a top-tier client account (Mars), I actively drove retention and growth. I ensured that clients derived maximum value from agency services and served as an engaged internal partner, mentor, and cross-functional team leader. Key Achievements: - Sustained $12M Client Portfolio: Delivered strategic growth planning, ensuring long-term client retention and revenue stability. - Enhanced Diversity Hiring: Increased diversity hiring by 35% through innovative recruitment strategies and partnerships. - Mentored High-Performing Teams: Improved team effectiveness and client satisfaction through leadership development and coaching.

• Account Director, Freelance · Digitas North America12-01-2020 – 03-01-2021

  Led client and internal cross-functional teams for a Fortune 500 account (Goldman Sachs), driving collaboration and delivering exceptional results. Streamlined workflow, optimized timelines, and developed operational efficiencies, resulting in improved productivity. Acted as a steward for brand and business objectives, ensuring alignment and driving strategic outcomes. Key Achievements: - Reduced Employee Turnover by 40%: Implemented targeted operational changes to enhance employee engagement and retention. - Streamlined Onboarding/Offboarding: Cut turnaround time by 50% through process optimization and automation. - Boosted Client Satisfaction by 25%: Delivered actionable, data-driven insights to improve campaign performance and client relationships.

• Group Account Director · MKTG03-01-2019 – 03-01-2021

  As Group Account Director for Facebook, I led and mentored a high-performing team, setting ambitious goals and fostering innovative thinking. Balancing client, company, and team needs, I ensured strong unity and optimized talent utilization for maximum growth and success. Key Achievements: - Reduced Employee Turnover by 40%: Implemented targeted operational changes to enhance employee engagement and retention. - Streamlined Onboarding/Offboarding: Cut turnaround time by 50% through process optimization and automation. - Boosted Client Satisfaction by 25%: Delivered actionable, data-driven insights to improve campaign performance and client relationships.

• Senior Client Partner · Modicum10-01-2017 – 03-01-2019

  Developed and executed comprehensive marketing strategies that enhanced brand visibility and strengthened market positioning for industry-leading clients. Led the creation of a new agency service offering, driving significant revenue growth while demonstrating strategic leadership, innovation, and effective team management. Key Achievements: - Generated $1.2M in Revenue: Launched a new service offering, contributing significantly to agency revenue growth. - Improved Client Retention: Increased renewal rates by fostering trust and delivering measurable ROI for top clients. - Achieved Operational Excellence: Enhanced resource efficiency, driving a 20% revenue increase and 15% cost reduction.

Education

• University of Central FloridaBA, Marketing, Mass Comm, Psychology
• University of Central FloridaBachelor of Arts - BA, Mass Communication/Media Studies, Marketing, Behavioral Psychology

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