Brianna Barancho

About

With a Bachelor of Science in Integrated Marketing Communication from Slippery Rock University of Pennsylvania, I have built a diverse career in marketing and business management. I am currently the owner of Reb+Roon Boutique, where I manage all business operations, marketing, and customer service. Prior to this, I served as a Media Account Manager at Part and Sum, where I developed media strategies and coordinated with clients to achieve their marketing objectives. My experience also includes a role as Paid Media Manager at The Skin Center, where I enhanced advertising effectiveness through strategic campaign management. I began my career as a Social Media Specialist and Coordinator at DICK'S Sporting Goods, crafting and executing social media strategies to boost brand engagement. My journey reflects a strong foundation in marketing and a passion for driving business success.

Experience

• Owner · Reb+Roon Boutique11-01-2023

  Owner of Reb+Roon Boutique, responsible for overseeing all aspects of the business including operations, marketing, and customer service.

• Media Account Manager · Part and Sum01-01-2023 – 10-01-2023

  Managed media accounts, developed strategies to optimize media presence, and coordinated with clients to achieve marketing goals.

• Paid Media Manager · The Skin Center09-01-2022 – 01-01-2023

  Oversaw paid media campaigns, analyzed performance metrics, and implemented strategies to enhance advertising effectiveness.

• Social Media Specialist and Coordinator · DICK'S Sporting Goods08-01-2018 – 09-01-2022

  Developed and executed social media strategies, created engaging content, and monitored social media channels to increase brand awareness and engagement.

Education

• Slippery Rock University of PennsylvaniaBachelor of Science (B.S.), Integrated Marketing Communication
• Moon Area High School

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