Cecilia Sárate

About

● Designing B2B & B2C digital products for 5 years. ● Full-stack designer with experience in 0-1 products and contributing to design systems. ● Designed automation and AI in Pendo.io enterprise products, securing a $1.1M ARR deal. ● Co-chaired Employee Resource Groups at Pendo.io and Wework.

Experience

• Design & Strategy · Cecilia Sarate LLC04-01-2020

  Hustling on my own, networking, and discovering who I am in the product world. ● Drove organizational change management: Successfully executed a nonprofit rebranding campaign, increasing engagement by 15% and funding growth by 10%. ● Engaged team members for transformation efforts: Served as a strategic advisor to 4 startup founders / CEOs, driving product development and internal processes evaluation. ● Stayed informed on workforce and workplace trends: Conducted research and implemented latest workplace strategies to guide a spatial & social workplace insights startup towards $4.25M seed funding.

• Senior Project Manager · InForm Design04-01-2024 – 10-01-2024

  InForm Design is a full service architecture and interiors design studio. ● Developed and implemented workforce strategies: Led a team of 4 junior designers through knowledge shares, working styles evaluation, and drawing/design reviews. ● Collaborated with internal and external consultants: Managed schedules, contracts, staffing, and design for $27M in education projects. ● Led company-wide AI initiative: Planned, prepared, and conducted 5 research sessions to understand employee pain points and identify opportunities for AI integration.

• Relocation · Career Break2023-10-01 – 2024-05-01
• Senior Product Designer · Pendo.io07-01-2022 – 08-01-2023

  Pendo is a leader in product led growth, providing a platform that enables companies to actively monitor and influence user behavior within their products. ● Partnered to explore and integrate AI-driven solutions: Successfully led a new AI and automation initiative, driving significant business growth with a $1.1M ARR, $3.2 TCV deal. ● Created inclusive culture: Successfully co-created the Neurodiversity Employee Resource Group by developing and implementing events, workshops, and education. ● Maintained user-focused design based on data: Participated in 5 customer calls, 20 user interviews, and analyzed 100s of customer feedback to implement new product concepts. ● Led Design System Workshops: Co-led a design system audit and improvements implementation in JIRA for dev & product.

• Product Designer · Pendo.io11-01-2021 – 07-01-2022

  ● Designed tools to reimagine workflows: Led the design and development of Pendo product features valued at $1M that guide and implement customer change management. ● Adapted to accelerated roadmap: Managing 2 contractors to successfully deliver an accelerated roadmap for analytics and guide builder features. ● Designed and developed research: Led end-to-end design and launch of an industry-first feature which led to customer growth and design system development. ● Established accessibility design standards: Advocated, educated, and implemented tools to aid in accessibility design across Pendo.

• Architecture & Space Planning Lead · WeWork10-01-2018 – 04-01-2020

  WeWork creates environments where people & companies come together to do their best work. ● Implemented latest workplace strategies: Incorporated complex brand standards into cohesive coworking spaces that were culturally integrated into their location. ● Delivered strategies aligned with business unit goals: Successfully led 8 multi-phase projects valued in total at $80M+ from spatial planning to building completion. ● Identified and implemented effective frameworks: Developed comprehensive framework for architectural accessibility design standards based on user-centered research and data analysis.

Education

• University of Southern CaliforniaBachelor of Architecture - BArch
• Training and Competitions by Correlation One

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