Chai Nat, MA

About

An accomplished Brand and Graphic Designer with a diverse portfolio spanning brand marketing, social content creation, and digital transformation across fashion, e-commerce, and media industries. Recognized with the D&AD New Blood Award in 2025, showcasing excellence in creative direction and branding.

Experience

• Brand Marketing Designer · Bang Curry2025-03-01 – 2025-04-01
• Social Media + Art Direction · LesBellesNYC2024-05-01 – 2024-06-01
• Content Designer | Brand Creative + Social | Ad Agency · VaynerMedia2024-01-01 – 2024-04-01

  • Designed and produced social-first digital content for TikTok, Instagram, and other platforms for Fortune 500 clients including Coach, Ciroc, Starry, Visa, and Opendoor, ensuring brand consistency. • Developed short-form video and static graphics with art direction, storytelling, motion, and interactive elements. • Pitched designs and creative concepts to clients and the Creative Director, refining content based on feedback. • Collaborated with strategy and creative teams to turn social and cultural trends into engaging, on-brand content. • Delivered high-quality visual assets using Photoshop, Illustrator, InDesign, CapCut, and iMovie across campaigns and platforms.

• Sr. Marketing + Brand Content Designer · Maisonette2021-08-01 – 2022-12-01

  • Designed cohesive brand assets for web and mobile, strengthening visual identity across homepage layouts, landing pages and app experiences. • Developed homepage wireframes and visual concepts that improved brand storytelling and alignment across creative, UX and leadership teams. • Partnered with UX to redesign and simplify the homepage by 50 percent, resulting in a clearer visual hierarchy, stronger brand experience and a 16 percent improvement in bounce rate. • Refreshed digital brand guidelines by introducing new hero banner formats and content styles, contributing to higher CTR and conversion across key modules. • Led end-to-end creative execution for site and app updates from concepting and asset creation to CMS implementation and QA, ensuring consistent brand delivery across all digital touchpoints.

• Marketing + Brand Content Designer · Maisonette2021-03-01 – 2021-08-01
• Graphic Designer + Content Creator · Honey & Roses Coffee Co2020-08-01 – 2020-11-01
• Digital Content & Ecommerce Analyst · Ralph Lauren2019-01-01 – 2020-06-01
• Quality Assurance (QA) Analyst | Digital Ecommerce · Chloe + Isabel2016-01-01 – 2017-06-01
• Quality Assurance/ Ecommerce Intern · Urban Outfitters2015-03-01 – 2015-05-01
• IS Intern · AstraZeneca2014-06-01 – 2014-08-01

Education

• University of the Arts LondonMaster of Arts - MA, Graphic Branding & Identity
• Parsons School of Design - The New SchoolAssociate of Arts and Sciences - AAS, Fashion Design
• Fox School of Business at Temple UniversityBachelor of Business Administration (BBA), Management Information Systems

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