Charlotte Hoareau

About

Are you hoping to elevate your brand's online presence and engage your audience through captivating content? I CAN HELP YOU I'm Charlotte, a passionate freelance writer and content creator with a knack for storytelling. I transform ideas into words that resonate. My specialty? Crafting persuasive, informative, and SEO-optimized content that drives results. WHAT I OFFER: Content Strategy & Translation: Tailoring content plans to align with your brand's goals and target audience. Blog Posts & Articles: Engaging, research-driven, and shareable texts that educate and entertain. Copywriting: Compelling ad copy, product descriptions, and web content to boost conversions. Search Engine Optimization: Implementing the best SEO practices to improve your website's search visibility. Social Media: Crafted posts and scroll-stopping reels with engaging captions for your social channels. MY BACKGROUND: I'm a former journalist with 3+ years of experience in news reporting, content writing, and social media. I wrote over 450 published news stories and features for media outlets in France, Germany and Canada. Excellent communication skills earned by working in both physical and online newsrooms. I am also proficient in MS Office, Microsoft 365, Canva, WordPress, etc. Multilingual experienced solo traveller transitioning to digital nomadism — I'm fluent in French and English. Basic conversations in Spanish. WHY CHOOSE ME: I will deliver top-notch content that not only meets your business objectives but also reflects your brand's unique voice. My ability to adapt to diverse industries makes me a versatile writer and creative partner. Connect with me to discuss how we can work together to achieve your content goals. Feel free to message me or email me at cwork.hoa@gmail.com to explore opportunities. Let's make your brand's story unique and memorable!

Experience

• Travel Ghostwriter · Flytrippers2024-02-01 –
• Writer, Copywriter & Content Strategist · Freelance Self-Employed2023-03-01 –

  Clients include: MTL Blog, INTACT Insurance, Expat.com, iToldYa!, Artio Strategies, BOOSTHER (for Réunion 1ère)

• Staff Writer · Narcity Media Group2022-07-01 – 2023-03-01

  • Researched and wrote 327 news stories for mtlblog.com • Diverse topics: Society, Art, Food, Culture, Economy, Politics, Local, Provincial or National News • Produced content for social media, including viral videos • Interviewed Montrealers and attended media events.

• Journalist · TV Témis2022-01-01 – 2022-05-01

  • Researched topics and wrote TV news scripts • Acted as a TV news anchor and host • Produced 15 episodes of Info-Témis • Managed Facebook page • Covered media events and press conferences.

• Journalist · JIR GROUPE MEDIA2021-05-01 – 2021-11-01

  • Researched and wrote 120 articles and features for le JIR, VISU, Femme Magazine, and Case Magazine • Topics: Hard News, Society, Economy, Politics, Health, Culture, Art • Attended media events and press conferences.

• Freelance Journalist · JIR GROUPE MEDIA2021-04-01 – 2021-04-01
• Social Media Marketing Specialist · Beazy2020-12-01 – 2021-02-01

  • Managed social media accounts • Designed marketing strategy • Organized Instagram contests • Engaged with community online.

• Journalist · Exberliner2020-12-01 – 2021-02-01

  • Learning news reporting and investigative journalism • Wrote 5 feature articles for the magazine and 4 for the website • Managed social media accounts.

• Marketing Public Relations Officer · UCT Television Studio2018-05-01 – 2019-08-01

  • Researched target market and competition • Designed marketing strategy • Promoted production and training services • Managed social media accounts.

• Social Media & Website coordinator: Centre for Film and Media Studies · University of Cape Town2018-08-01 – 2019-07-01

  • Managed website content and social media • Wrote news stories, blog posts, feature articles • Designed posters for seminars and conferences.

Education

• Freemote - Freelance (à distance)
• University of Cape TownMaster of Arts - MA, Mass Communication/Media Studies
• The University of British ColumbiaStudent Exchange Programme (with a scholarship), Media Studies (MA by dissertation)
• University of Cape TownBA (Hons), Media Theory and Practice
• University of Cape TownBachelor of Arts - BA, Media Studies, Gender Studies, Discourse of Art

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