Charmaine Audifferen

About

(BA) Liberal Arts with a corporate background in Operations, Marketing, and Creative functions. Partnered with United Masters and 1789 Music Tech as a Recording Artist. Interests in Business and Marketing, Strategy, and Creatives / Media.

Experience

• Co-Founder · Partn.r06-01-2024

  Developing a software product intended for global distribution. As Co-Founder, in the early development stage I currently handle market research and market sizing, product management and design, all relevant business and marketing strategy.

• Recording Artist / Creative Executive · 1789 Music Tech09-01-2022

  Led product development and managed multiple project types from inception to market release. Collaborated with key investors and international teams across corporate and creative functions to ensure growth of brand and artist business. Developed marketing and business strategies, resulting in records sold across 7 continents and 2.5 million worldwide streams. Developed skills in investor relations, project management, cashflow analysis, data and market analysis, creative production, International team management / relations. Create decks and informative documents to share with the team and production operatives Conduct brand viability research using TAM insights Overseeing and making executive decisions concerning brand strategy and directive compliance Handling investor relations keeping investors up to date on progress of events.

• Content Writer / Production Executive · XTREME Mindz Solutions Ltd05-01-2022 – 09-01-2022

  Managed three multinational client accounts, overseeing marketing and campaign strategies, content creation, branding, and production execution across multi-channel platforms. Organized and managed brand activation and lead generation events, resulting in 200 acquired leads within 36 hours on the first event. Conducted research and financial analysis to inform customer-focused business strategies and consulted clients on business development. Developed skills in client relations, brand management, marketing and business strategy and multi-team management as the head of production and strategy execution. Develop bespoke research documents on client markets to inform marketing consultation strategy shareable with the team or production operatives Develop marketing strategies per client objectives and available market data Oversee the implementation of strategies by managing the work of operatives in various teams Create decks, PowerPoints and informative documents to share with clients and team mates. Develop and Write content for ads, marketing and branding campaigns Consult clients on marketing strategies and business development opportunities - handle client relations on the teams behalf.

• Studio Manager · Wintar Studios06-01-2022 – 09-01-2022

  Managed day-to-day operations, scheduling, and a team of 6 staff across multiple business branches. Handled client relations, managed social media presence, and project-managed 60-70 artist sessions monthly. Developed customer relations, brand development, creative direction and social media marketing, business operations, team and project manangement. Book / Schedule new and returning clients for sessions and manage operations within each session Book and oversee hires for studio equipment Handle customer relations and customer satisfaction - using feedback to influence further business operations Receive payments and handle financial accounts to manage supply costs and revenue

Education

• University of KentBA Liberal Arts, Liberal Arts | Politics and International Relations
• Clifton CollegeA-Levels, Drama and Dramatics/Theatre Arts, Music Technology, English Literature

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