Chase Wilson

About

With a Bachelor's degree in Film/Cinema/Video Studies from the University of Nevada-Las Vegas, I have built a dynamic career in content creation and marketing. Currently, I am a Marketing Content Specialist at BJ's Restaurants, Inc., where I develop and manage engaging social media content across platforms like Instagram, Facebook, and TikTok. Previously, I served as a Senior Producer/Editor at Super Creative, overseeing video production and ensuring content quality. My experience also includes roles as a Producer/News Writer at KABC Channel 7 Eyewitness News and a Social Media Video Producer at NBC News Palm Springs, where I honed my skills in video editing, news writing, and social media strategy. My work consistently focuses on creating content that resonates with audiences and enhances brand presence.

Experience

• Marketing Content Specialist · BJ's Restaurants, Inc.02-01-2024

  Develop content, schedule, and post on various social media platforms, including Instagram, Facebook, and Tik Tok, to engage with our audience and increase BJs online presence. Edit and produce photo and video content, ensuring each output resonates with our brand guidelines and contributes effectively to BJs marketing campaigns. Assess potential influencer partners and execute contracts, collaborate with the Operations team to ensure seamless restaurant visits, oversee content production including feedback and revisions, and monitor influencer campaigns for engagement and amplification.

• Senior Producer/Editor · Super Creative01-01-2019 – 12-01-2023

  Oversee the entire video production process, ensuring high-quality deliverables. Manage and maintain a comprehensive production calendar for cross-channel accessibility. Conduct quality control, editing, and fact-checking to align content with branding guidelines. Produce captivating video content for TikTok and Instagram Reels, focusing on content that resonates with target audience and encourages sharing. Actively engage with the community and foster a strong online presence.

• Producer/News Writer · KABC Channel 7 Eyewitness News03-01-2018 – 03-01-2019

  Research and write 12 or more stories a day for anchors to read on air. Edit video to match stories. Plan and stack 1-hour show for broadcast. Work with reporters in the field.

• Social Media Video Producer · NBC News Palm Springs03-01-2017 – 03-01-2018

  Source footage and create short, engaging videos to be shared via KMIR social platforms. Update KMIR social media platforms and website with breaking news and any story updates to drive traffic, encourage engagement and educate fans. Monitor social media video engagement, report on progress against pre-determined success metrics and apply learnings to future video production.

• Television News Producer · NBC News Palm Springs10-01-2016 – 03-01-2018

  Coordinate and research stories for news broadcast to ensure each show includes the top breaking news and is stacked appropriately in order to gain the most engagement. Write scripts where necessary, ensuring each story succinctly and effectively covers the news and caters to the KMIR audience. Coordinate guests of the news station ensuring they are well prepped for their segment.

Education

• University of Nevada-Las VegasBachelor's degree, Film/Cinema/Video Studies

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