Christopher Higginson

About

I was hired by an animation studio straight out of high school where I was taught how to use Photoshop and Illustrator. Soon after, I developed those skills on the job at a sports newspaper. I've been working in design and marketing ever since. Three decades later, I've been lucky enough to have built a career working on projects with some of the most iconic brands and clients. I thrive on creative problem-solving, bringing unconventional ideas to life, and leading teams to push beyond the status quo. Whether designing graphics, leading a campaign pitch, writing copy, or illustrating, for me, it's all a form of storytelling and making an emotional connection with an audience. SERVICES • Art Direction & Design • Creative Strategy • Pitch Decks & Pitch Presentation • Copywriting & Scripting • Illustration

Experience

• Art Director, Designer, Creative Strategist & Copywriter · Invincible Studios2024-08-01 –

  Invincible Studios is the home of my freelance work, where I help clients large and small with inventive social marketing, eye-catching print material, and pitch decks that win. Let's connect!

• Associate Creative Director, Copy & Strategy · Watson Design Group, Inc.2021-10-01 – 2024-07-01

  Led copy and strategy for the award-winning Disney+ brand AOR, along with a variety of social/digital marketing campaigns and pitches. Mentored junior copywriters and strategists. Clients included: A24, Amazon Studios/Prime Video, CBS, Disney, Fox Searchlight, Focus Features, FX, Hulu, Lionsgate, NatGeoTV, Paramount, Pixar, Sony/Columbia Pictures, Starz, Warner Bros, and others.

• Copy & Art Director · Unfold Agency2016-06-01 – 2021-10-01

  Worked on banner design and display ads, eventually moving on to art direction on social and digital marketing campaigns. Evolved to a hybrid role as Art Director, Copywriter, and Strategist, working on brand social AORs for Hulu, MGM, and STX Films. Clients included: ABC, Activision, Amazon Studios, DC Comics, Disney, Dreamworks, Fox, FX, Goldenvoice, HBO/HBO Max, Hulu, Lionsgate, MGM Studios, Netflix, Paramount, Red Bull, Showtime, Sony, Square Enix, Spotify, Starz, STX Films, Ubisoft, United Artists, Universal, Warner Bros and others.

• Web & Graphics Manager · Crypto.com Arena2013-04-01 – 2016-05-01

  Provided graphic design for web, print, and social, including website management, site graphics, banners, web skins, social content, flyers, and email marketing for STAPLES Center (now Crypto.com Arena) and Microsoft Theater/Nokia Theatre (now PeacockTheater).

• Web Producer & Designer · AEG2008-08-01 – 2013-03-01

  Web design, site management, and content creation within the AEG Digital and Creative departments. Provided front-end graphic design for web banners, social content, e-newsletters/e-blasts, and key art. Maintained sites via CMS and HTML. Primary web and content management for: - AEG Worldwide.com - The GRAMMY Museum - Dignity Health Sports Park (formerly StubHub Center/The Home Depot Center) - Citizens Business Bank Arena - Amgen Tour of California Also supported: AXS.com, Bay to Breakers, L.A. LIVE, Microsoft Theater, Nike 3on3, Ritz-Carlton Residences, STAPLES Center and others.

• Owner, Designer, Illustrator · Invincible Studios1999-09-01 – 2008-08-01

  Freelance design and creative studio where I self-published comic books and offered graphic design services for clients such as Marvel, Nickelodeon, Sideshow Collectibles, SLG Publishing, Upper Deck, and U.S. Soccer.

• Graphic Designer · Sports Press1992-07-01 – 1999-09-01

  Design agency specializing in the sports industry. Provided layout and design for print collateral, media guides, display ads, and a monthly sports newspaper. Clients included: FIFA Women's World Cup, LA Galaxy, Major League Soccer, and the U.S. Soccer Federation.

• Assistant Animator · American Film Technologies1991-06-01 – 1992-07-01

  Started as a Final Line Artist and Colorist, eventually working as Inbetweener/Assistant Animator on projects for CBS, Fox, Marvel, and TSR.

Education

• San Diego Mesa CollegeDesign and Visual Communications, General
• Serra High SchoolAdvanced Placement Art Program, Journalism
• Mission Bay High SchoolCommercial and Advertising Art

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