Christy Kentfield

About

I’m a seasoned Project Manager with 5+ years of experience leading cross-functional teams to deliver digital and e-commerce solutions. I specialize in agile project management, stakeholder alignment, and end-to-end execution of complex web initiatives. I’m passionate about streamlining processes, solving problems, and helping teams deliver high-impact results.

Experience

• Senior Project Manager · FCB Chicago09-01-2022

  • Serve as a trusted client partner, advising on strategic planning and campaign execution across digital, social, and integrated channels. • Own full project lifecycle from scoping to delivery, managing budgets exceeding $1M and ensuring profitability targets are met. • Lead cross-functional teams across creative, digital strategy, UX/UI, and media, ensuring seamless collaboration and on-time project completion. • Mentor junior project managers, providing oversight and professional development support. • Implement risk management strategies, proactively addressing potential project roadblocks and optimizing workflows for efficiency. • Partner closely with internal stakeholders to align project objectives with broader business goals, consistently exceeding client expectations. • Manage high-profile accounts including Discover, Cox Mobile, and Harley-Davidson, maintaining strong client relationships and delivering measurable results.

• Account Executive · Rise Interactive11-01-2021 – 09-01-2022

  • Managed client communications and campaign execution across digital marketing initiatives, boosting client satisfaction through strategic recommendations. • Analyzed campaign performance data, translating insights into actionable optimization strategies. • Collaborated with paid media, SEO, and creative teams to ensure cohesive campaign delivery.

• Account Management Intern · Sassafras Marketing12-01-2020 – 01-01-2021

  Assisted the account management team in their work, projects, and meetings with clients (Clients consisted of Coca-Cola, NASCAR Speedway, Diageo, and Island Fin Poke). Involved in the planning, editing, and posting of Sassafras social media content. Intern project that consisted of constant collaboration with the interns and the account managers to create an extensive campaign through social media to raise engagement with Sassafras Marketing.

Education

• The University of KansasBachelors degree, Strategic Communications/Business

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