Cianna Outlaw
Sports Marketing & Athlete Branding Expert | Event Planning | Media Management | NFL & College Sports
<10 hrs/week
About
Experienced sports marketing and athlete branding professional with a strong background in event planning, media management, and client relations within the sports industry. Skilled in negotiating endorsement deals, managing social media accounts, and coordinating major sporting events. Recognized for outstanding public service content and dedicated to athlete development and brand growth.
Skills
Experience
- Senior Director of Athlete Branding · SPORTSTRUST ADVISORS2024 – Present
Solicit, pitch and negotiate endorsement and paid opportunities for 35 active NFL players. Manage social media accounts, create media content, manage media opportunities, and plan client events.
- Football Operations Coordinator · NATIONAL FOOTBALL LEAGUE2021 – 2022
Sourced and booked players for partnerships and campaigns, led talent production for NFL campaigns, managed event planning for major events, and maintained relationships with players, talent, and sponsors.
- Player Marketing & Relations · NATIONAL FOOTBALL LEAGUE2022 – 2024
Sourced and booked players for partnerships and campaigns, led talent production for NFL campaigns, managed event planning for major events, and maintained relationships with players, talent, and sponsors.
- Player Development Graduate Assistant · TEMPLE UNIVERSITY FOOTBALL2020 – Season 2020
Developed scheduling system to track 109 student-athlete schedules, created tools and resources for athletes on social justice, social media, and mental health.
Education
- TEMPLE UNIVERSITYMaster of Science in Sports Business, Sports Business
- UNIVERSITY OF CONNECTICUTBachelor of Arts, Communications & Human Development
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Katie M.Marketing | Revenue Generator | Brand BuildingNashville, TNHire Cianna through Pangea
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