Devi Payne

Devi Payne

Social Media Manager, Web/UX Designer, & Graphic Designer passionate about distilling complex user behaviors into actionable insights.

2 yrs experience · Washington, DC · <10 hrs/week

About

I’ve led the development of new digital offerings, built A/B tests to drive engagement and retention, created impactful social content, and conducted usability testing to uncover insights. With a B.A. in Psychology and experience across several industries, I bring an interdisciplinary perspective to projects. Let’s connect to drive meaningful results together!

Skills

Adobe Creative SuiteDesignFigmaGraphic DesignUI/UX DesignUX

Experience

  • Social Media Designer · Johns Hopkins Medicine09-01-2025

    Supporting Johns Hopkins RadOnc with social media content across X, Instagram, and LinkedIn, focusing on clarity, accessibility, and audience-appropriate health communication.

  • Social Media Manager · Support for Aging04-01-2025

    Launched Support for Aging’s TikTok account, reaching our target audience, generating 6,000 views on the top-performing post, and earning attention from a prominent influencer in the aging community.

  • User Experience Designer · Coolmath Games01-01-2024 – 11-01-2024

    Led the development of a new offering, from user research to wireframes and prototypes. Collaborated with cross-functional teams to ensure a key site in the company's portfolio met WCAG accessibility guidelines. Built A/B tests for new features aligned with KPIs to drive user engagement and retention. Designed print and digital promotional content.

  • User Experience Designer · Ingeniux Corporation05-01-2023 – 08-01-2023

    Leveraged user research insights to uncover opportunities for enhancing accessibility within Ingeniux Corporation's content management system. Partnered directly with the CEO to redesign client-facing information architecture.

  • Experience Designer · WisdomTree Asset Management06-01-2022 – 08-01-2022

    Created a rewards and referrals prototype for the WisdomTree Prime App. Designed social media advertisements targeting specific demographics.

Education

  • Whitman CollegeBachelor's degree, Psychology
  • Intercultural Institute of Japan | インターカルト日本語学校Certificate, Japanese Studies

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