Diana Khitrik

Senior UX/UI & Product Designer specializing in AI Products, SaaS, B2B Tech, Web & App Strategy

4 yrs experience · <10 hrs/week

About

Hi, I’m Diana — a Senior UX/UI & Product Designer shaping the future of digital products through creative design thinking. I specialize in AI-powered design, blending UX, brand, and strategy to craft intuitive, scalable experiences. I help startups and teams create products that are innovative, future-ready, and deeply human. For me, design goes beyond pixels — it’s about shaping futures people truly want to live in. Currently leading design for an AI-powered sustainability platform, driving usability, engagement, and award-winning innovation. Skills & Tools: Figma, Adobe, Framer, Squarespace, Notion, Miro, ChatGPT, VEO-3, Lovable, Claude, Veed | Product Strategy, UX/UI, Content Creation, Design Systems, Prototyping & Motion Portfolio → https://dianakhitrik.framer.website/ Open for consulting, freelance & collaborations.

Experience

  • Senior UX/UI & Brand Designer · Footprint Intelligence2025-01-01 –

    Working on the design across product, brand, and marketing in a fast-growing climate tech company (SaaS). • Leading end-to-end design of new features across web and app, including reporting, dashboards, and AI-assisted features. • Managing SEO-driven website design and optimization to boost visibility and traffic. • Designing motion graphics and promotional videos. • Streamlining content workflows with AI for faster production. • Managing and mentoring the marketing team. • Event marketing and social media management.

  • UX/UI Designer · Footprint Intelligence2023-01-01 – 2025-04-01
  • UX/UI Designer · Ninen2022-02-01 – 2022-03-01

    - User research and visual hierarchy - User flow planning, wireframing, and high-fidelity UI in Figma - Created visual concepts, interface elements, and marketing assets

  • Graphic & UI Designer · WakeApp Inc2021-09-01 – 2022-01-01

    - creating content for IOS application - designing IOS widgets and wallpapers in Figma, Adobe Illustrator and Photoshop - working with typography - creating icons, illustrations for the app - creating new UI elements in Figma

  • Freelance Designer · Upwork2021-01-01 – 2022-01-01

    - UX/UI Design - Graphic Design, Illustration

  • Graphic Designer · Qulix Systems2021-06-01 – 2021-07-01

    - Working with copywriters and creative director to produce designs for social media - Creating images for Qulix Blog posts - Website design in Figma - Editing photos - Creating illustrations, logos and other content using Adobe Illustrator, Photoshop

  • QA Specialist · Vertic Consulting2019-07-01 – 2019-11-01

    Ensuring optimal performance of Salesforce systems and products; managing Salesforce roles, profiles, sharing rules, workflows, and groups; maintaining the sales cloud, building custom reports and dashboards. Testing web applications, writing scripts for Selenium for automatic GUI testing, configuring CicleCI to automatically run site and application integrity checks, website development and working with CSS, HTML.

Education

  • Belarusian State UniversityБакалавр, Управление информационными ресурсами

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