Edward X.

About

With a Bachelor of Science in Economics from Northeastern University and a background in marketing and analyst relations, this professional has a strong foundation in business and strategy. They have contributed to the growth and engagement of partners at Aura and developed marketing initiatives at Grand Rounds, Inc. Their experience also includes roles at Teladoc Health, OpenX, and Appirio, where they honed their skills in loyalty and retention, product marketing, and analyst relations. This individual is adept at developing and implementing strategies to enhance customer loyalty and retention, as well as analyzing marketing data to determine channel efficiency. Their proactive approach to problem-solving and their ability to contribute to various aspects of business make them a valuable asset in any team.

Experience

• Senior Associate, Loyalty & Retention · Teladoc Health01-01-2022

  Responsible for developing and implementing strategies to enhance customer loyalty and retention at Teladoc Health.

• Senior Associate, Partner Growth & Engagement · Aura10-01-2019 – 04-01-2020

  Contributed to the growth and engagement of partners at Aura.

• Marketing · Grand Rounds, Inc.03-01-2017 – 08-01-2019

  Contributed to marketing initiatives at Grand Rounds, Inc.

• Product Marketing Intern · OpenX06-01-2016 – 08-01-2016

  -Analyzed marketing data to determine channel efficiency and identified performance gaps -Developed internal scorecards to benchmark products and marketing efforts -Conducted competitive analysis of company/competitor products and the industry landscape -Created competitive information deck and presented findings to the team

• Analyst Relations Intern · Appirio08-01-2015 – 09-01-2015

  -Created a new Analyst Tracker and wrote a script to automate email reminders -Researched and summarized over 40 analyst reports and added them to Salesforce -Conducted trend analysis on over 1400 research firm inquiries -Created customer stories and drafted a quarterly analyst newsletter

Education

• University of California, DavisEconomics
• Northeastern UniversityBachelor of Science (BS), Economics
• Westview High School
• Westview High School

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