Eileen Lent

About

My professional journey includes roles at Thrasio, where I've honed my expertise in growth marketing, influencer marketing, and corporate brand partnerships. I am a data driven marketing professional with product development and brand management experience in consumer goods. I have a passion for translating insights into actionable products and programs. With proven success bringing products to market in fast-paced, high-pressure environments to generate top line growth. Specialties: Marketing and brand strategy, paid campaigns, affiliate marketing, business development outreach and strategy, forecasting, consumer research, email marketing, influencer marketing.

Experience

• Business Development Supervisor, Growth Marketing · Thrasio10-01-2023

  Responsible for leading business development initiatives and driving growth marketing strategies at Thrasio.

• Influencer Marketing Specialist, Growth Marketing · Thrasio12-01-2022 – 10-01-2023

  Contributed to influencer marketing strategies and initiatives within the growth marketing team at Thrasio.

• Senior Associate, Corporate Brand Partnerships · Thrasio07-01-2021 – 12-01-2022

  Engaged in corporate brand partnerships and associated activities at Thrasio.

• Associate, Corporate Brand Marketing · Thrasio08-01-2020 – 07-01-2021

  Contributed to corporate brand marketing efforts at Thrasio.

• Content Marketing and Social Media Intern · 29 Design Studio | Branding and Marketing02-01-2020 – 07-01-2020

  Engaged in content marketing and social media activities as an intern at 29 Design Studio | Branding and Marketing.

Education

• Hobart and William Smith CollegesBachelor of Arts - BA, English Literature and Entrepreneurial Studies
• Medfield Senior High SchoolHigh School Diploma
• Scuola Leonardo da Vinci

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