Jessica Sharpe

About

Results-driven Freelance Marketing Strategist, with a proven record of helping businesses scale through high-performing digital campaigns. I specialize in full cycle marketing that delivers actual growth for businesses via paid ads, email marketing, social media, events, and more. With a background leading marketing for top insurance brokerages, wellness companies, and Arianna Huffington's Thrive Global, I combine strategic insight with hands-on execution to create campaigns that convert. My work has helped clients achieve outcomes such as 250%+ ROI, 70+ qualified leads per month, and sustainable business growth after underperforming with previous agencies. I’m passionate about transforming marketing systems into engines of growth, using data, creativity, and continuous optimization to help brands attract, engage, and retain their ideal customers.

Experience

• Integrated Marketing Manager · Hot 8 Yoga2024-03-01 –
• Yoga Instructor · Hot 8 Yoga2024-01-01 –
• Freelance Marketing · Jessica Sharpe Marketing2023-01-01 –
• Customer Marketing Manager · Thrive2022-08-01 – 2023-01-01
• Marketing Associate · Thrive2021-12-01 – 2022-08-01

  Received the ‘this or something better’ award for creating a go-to-market strategy that successfully increased growth and revenue.

• Field Marketing Specialist · Panzura2021-10-01 – 2021-12-01
• Marketing Specialist · Panzura2020-05-01 – 2021-10-01
• Sales And Marketing Intern · EDGY Inc2019-02-01 – 2020-05-01

  - Assisted Executives with marketing campaign for clients by preparing marketing assets and messaging for emails & content - Assisted with sales lead qualification and lead generation while simultaneously tracking in Edgy’s CRM - Created reports for internal team and clients (e.g. weekly impact reports) - Worked against deadlines in a dynamic environment where producing deliverables is expected - Organized certain tasks or information and arrange it in an interpretable form - Designed business cards and give-aways using Adobe Illustrator & Photoshop

• Digital Marketing Intern (International) · Warner Bros. Entertainment2019-06-01 – 2019-08-01

  - Collaborated with internal departments, such as Consumer Insights, to revamp WB Picture’s social channels, and presented these strategies to Senior Vice Presidents, EMEA, LATAM, and UK markets. - Created worldwide digital marketing strategies and brand partnerships deck on theatrical releases including: The Goldfinch, Just Mercy, Superintelligence, and SCOOB! - Developed and maintained a master working calendar for all of Warner Bros. Theatrical Influencer activities that were shared with the entire Digital Department - Produced weekly social report analytics that were shared with 120 different worldwide markets - Designed CCXP '19 Talent Suggested Social Posting one pager with Adobe Illustrator

• Blog Writer · Her Campus Media2017-10-01 – 2019-06-01

  - Wrote 1-2 articles a month for the enjoyment of college students to read - Wrote inspirational and empowering articles. - Advertised and promoted Her Campus through public relation campaigns. - Demonstrated the importance of teamwork through writing articles with a group of people.

Education

• California Polytechnic State University-San Luis ObispoBachelor's degree, Journalism - Public Relations Major/ Integrated Marketing and Communications Minor
• Charles UniversityInternational/Global Studies

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