Elizabeth Landers

About

Highly motivated and results-driven individual with a proven record of success, seeking a position to leverage my entrepreneurial skills learned as a self-employed professional. I incorporate strong business acumen, problem-solving abilities, and excellent communication skills into all professional endeavors. I am committed to driving growth and delivering exceptional outcomes. Seeking to contribute my expertise to a dynamic team and make a significant impact within a challenging environment.

Experience

• Market Research Analyst · Tenant Services Group09-01-2024

  Conducted market research and analysis to support business decisions and strategies.

• Self Employed · Self Employed11-01-2016

  Sourced and researched in-demand products at a low cost to build a business reselling items for a profit. Executed marketing research projects for various clients as an independent contractor and built a base of clients for future projects. Cultivated a loyal customer base in a high-volume, fast-paced restaurant and bar by delivering exceptional service and personalized attention.

• Business Development and Marketing Coordinator · TriArc Construction, LLC02-01-2019 – 06-01-2019

  Managed Client Relationship Management (CRM) systems to streamline and enhance client communication and provide insights, project milestones, and performance indicators. Created marketing materials including e-mails, client presentations, and printed materials to gain more clients and acquire more projects. Oversaw social media channels including Facebook and Instagram to increase brand awareness and aid in growing in the market.

• Marketing Research Intern · Jason's Deli05-01-2016 – 05-01-2018

  Designed, created, and implemented surveys for Jason’s Deli rewards program participants to gather data for analysis. Analyzed data using t-tests, ANOVA, and chi-square statistical analysis methods to help better understand customer’s wants, perceptions, and experiences. Wrote comprehensive reports of analysis results and presented a summary of the results as PowerPoint presentations to key decision makers.

• Economic & GIS Research Assistant · Center for Business and Economic Research - Ball State University08-01-2011 – 05-01-2016

  Gathered, cleaned, and prepared raw data from sources such as Federal Reserve Economic Data (FRED) and the United States Census Bureau for statistical analysis. Performed statistical analysis such as t-tests, ANOVA, MANOVA, and multiple linear regression in STATA and Excel using collected data to study the economic climate and impact of legislation in local and state governments. Designed maps in ArcGIS that provided visuals of analysis results to help enhance the understanding of the analysis findings.

Education

• The University of Texas at ArlingtonMaster’s Degree, Marketing Research
• Ball State UniversityBachelor's Degree, Economics, Marketing, Minor in Geographic Information Science

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