Felix Ayoola

About

With a focus on design and branding I have gained professional experience as a Graphic Designer(Editorial) at Stears Inc, a Webflow Developer at Bloc, and a Product Designer at FourthCanvas. In these roles, I have worked for various brands, working closely with brand strategists, designers, and other creatives to create impactful brand identities. Additionally, I have experience in brand and communications research, content creation, and writing for Africa Challenger Brands at FourthCanvas. My work has involved creating content about branding, writing articles, and curating newsletters on the branding landscape, trends, and practices in Africa. I am passionate about leveraging design and branding to make a meaningful impact in the industry.

Experience

• Graphic Designer (Editorial) · Stears Inc02-01-2023

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• Webflow Developer · Bloc02-01-2023

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• Product Designer · FourthCanvas04-01-2022

  Designed websites and applications such as heyfoodlama.com, afriexapp.co and Fullgap.co; also worked as a brand researcher on Nomba and Foodlama. Design websites for brands as part of their touch points during the brand identity design process; work with brand strategists, designers, illustrators, animators, developers, and other creatives in the agency to create great identities.

• Brand and Comms Researcher · FourthCanvas11-01-2021

  Successfully created content about branding, wrote articles and short-form content for videos, and curated a newsletter on the branding landscape, trends, and practices in Africa. Research strategy for the overall branding process; conduct landscape research, rigorous brand renaming sessions like Clikerance to Foodlama, Kudi to Nomba, and cultural context landscapes for infusing context to branding.

• Brand Content WriterAfrica Challenger Brands · FourthCanvas09-01-2021

  Having worked on the report, I was retained for its continuity. In order for this to work well, we had sessions to align us and I took visions from this meetings and sessions translating them into writings and curating materials that fit them. I published articles, video contents and other content forms like newsletters for the audience.

Education

• Obafemi Awolowo University

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