Fredy Martinez

About

CRM and Lifecycle Marketing professional with 5+ years of hands-on experience executing campaigns across email, push, and in-app channels that drive engagement, retention, and revenue in high-volume consumer environments. Experience in community building and brand partnerships with a focus on lifestyle and consumer products.

Experience

• Founder, Marketing · FRVD2024-07-01

  FRVD is a running and lifestyle community based in North Jersey. Responsible for building, growing, and managing a verified Strava running club with 690 active members. - Founded and scaled FRVD from zero to 690 active members through grassroots outreach, event activation, and community building across North Jersey - Secured brand partnerships with Nike Running, Rhone, and On Running, including a Nike Global Running Day product activation event - Organized recurring community events, group runs, and a sold-out speaking series on personal growth, running culture, and wellness Top skills: Community Building, Brand Partnerships, Event Management, Social Media, Content Creation

• CRM Specialist · DraftKings Inc.2025-07-01 – 2025-11-01
• CRM Manager · Game Play Network2024-07-01 – 2024-10-01
• CRM Associate · BetMGM2021-11-01 – 2024-07-01
• Digital Content Manager · En Masse Coworking2018-01-01 – 2023-11-01
• Email Marketing Specialist · JR Cigar2018-02-01 – 2020-05-01
• Marketing Coordinator · INSTOCK Wireless Components, Inc2015-03-01 – 2018-09-01

Similar talent on Pangea

Judith M.Retention Leader | CRM Expert | Customer Experience FocusedLos Angeles, CACynthia C.Lifecycle Marketing and CRM ExpertAustin, TXMadeleine H.Digital Marketing & CRM Specialist with a Focus on Strategic CampaignsHetal B.Retention Marketing Specialist | Klaviyo Lifecycle & DTC Ecommerce | Email & SMS FlowsGurugram, Haryana