Georgina Willison
UK-based Fractional CMO and Marketing Director for B2B Tech Startups
14 yrs experience · Stratford-upon-Avon CV37, UK · 10-20 hrs/week
About
I work with founders of early-stage startups who've been handling their own marketing but are ready for a transition to an experienced SaaS marketer. I have industry experience in B2B SaaS (mostly fintech), as well as working with HR tech, martech, and insurtech. As a marketing generalist, I handle everything from writing copy to executing LinkedIn campaigns, developing brands, and providing strategic marketing oversight. I focus on effective strategy and execution, ensuring that startups get a resourceful marketer who delivers.
Skills
Experience
- Fractional CMO / Marketing Director: B2B SaaS and Fintech · www.marwhal.co.uk2021-08-01 –
- Fractional CMO · Atom CTO2022-09-01 – 2025-03-01
- Fractional Marketing Director · Moneyhub2023-04-01 – 2025-02-01
- Marketing Manager · Wealth Wizards2015-10-01 – 2021-08-01
- Content Marketing Manager · Quanta Training Ltd2015-01-01 – 2015-10-01
- Marketing Officer · HouseMark2011-07-01 – 2014-12-01
- Account Researcher · Millward Brown2009-12-01 – 2011-07-01
Education
- University of NottinghamBachelor’s Degree, English and French
- Oxford College of MarketingCIM Professional Diploma in Marketing
- WCGCIM Professional Certificate in Marketing
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